I am a digital marketing and brand strategist with 5+ years of experience building and executing content-driven campaigns, lead generation initiatives, and brand awareness strategies across consumer electronics, retail, and customer-focused industries. I earned an MBA in Marketing in Canada and gained hands-on Canadian marketing experience with Sentinel Storage. I thrive in omni-channel marketing, coordinating content production, and optimizing websites and campaigns to improve engagement and conversions. I enjoy collaborating with creative, technical, and cross-functional teams to deliver digital campaigns, social media programs, email marketing, and promotions that reinforce brand identity and business objectives.

Sean Jafari

I am a digital marketing and brand strategist with 5+ years of experience building and executing content-driven campaigns, lead generation initiatives, and brand awareness strategies across consumer electronics, retail, and customer-focused industries. I earned an MBA in Marketing in Canada and gained hands-on Canadian marketing experience with Sentinel Storage. I thrive in omni-channel marketing, coordinating content production, and optimizing websites and campaigns to improve engagement and conversions. I enjoy collaborating with creative, technical, and cross-functional teams to deliver digital campaigns, social media programs, email marketing, and promotions that reinforce brand identity and business objectives.

Available to hire

I am a digital marketing and brand strategist with 5+ years of experience building and executing content-driven campaigns, lead generation initiatives, and brand awareness strategies across consumer electronics, retail, and customer-focused industries. I earned an MBA in Marketing in Canada and gained hands-on Canadian marketing experience with Sentinel Storage.

I thrive in omni-channel marketing, coordinating content production, and optimizing websites and campaigns to improve engagement and conversions. I enjoy collaborating with creative, technical, and cross-functional teams to deliver digital campaigns, social media programs, email marketing, and promotions that reinforce brand identity and business objectives.

See more

Language

English
Fluent

Work Experience

Marketing & Customer Acquisition Associate (Part-Time) at Sentinel Storage
January 1, 2015 - Present
Supported local marketing initiatives improving search visibility and increasing customer inquiries by 15–20%. Assisted in managing Google Ads campaigns targeting local customers. Contributed to optimizing location-based marketing strategies and monitoring performance with GA4 and platform analytics. Supported local SEO improvements through content and listing updates.
Digital Marketing Specialist at LG Electronics
February 1, 2022 - September 1, 2024
Managed and optimized Google Ads campaigns across multiple product categories, contributing to 30%+ growth in visibility and engagement. Built and optimized campaign structures, targeting strategies, and budgets. Conducted keyword research and audience segmentation to improve conversion performance (CTR +18%, CPA -12%). Developed performance dashboards using GA4 and Excel. Implemented A/B testing strategies to improve ad performance and lead generation.
Digital Marketing Specialist at Solico Group
September 1, 2020 - January 1, 2022
Executed paid search and digital campaigns increasing qualified traffic by 40%. Optimized campaign targeting and creative strategies, improving CTR by 22% and reducing CPA by 17%. Supported local market campaigns and customer acquisition initiatives. Analyzed campaign performance data and implemented improvements to maximize ROI.
Digital Marketing Coordinator at Samsung Electronics
August 1, 2019 - August 1, 2020
Supported paid media campaigns and local marketing initiatives contributing to 15% YoY sales growth. Assisted in campaign setup, targeting, and performance tracking. Supported email and digital campaigns reaching 100K+ users. Coordinated campaign execution and reporting processes.
Digital Marketing Specialist at Sentinel Storage
January 1, 2025 - Present
Supported the execution of digital marketing campaigns, customer engagement initiatives, and lead generation strategies across online and customer-facing channels. Created promotional content, campaign messaging, and branded materials aligned with brand voice and engagement objectives. Coordinated email marketing activities, campaign reporting, and website-related workflows to support lead generation and customer retention. Maintained campaign tracking dashboards, engagement reporting, and marketing documentation using Google Analytics, Excel, Canva, and collaboration tools. Collaborated with internal stakeholders and external vendors to support content development, campaign launches and customer-focused marketing initiatives.
Digital Marketing Strategist at LG Electronics
February 1, 2022 - September 1, 2024
Supported development and execution of integrated marketing campaigns, product launch initiatives, and brand awareness strategies across retail, ecommerce, and digital channels. Collaborated with creative, technical, and marketing teams to coordinate production of digital content, promotional campaigns, video assets, and customer-facing marketing materials. Assisted with website campaign updates, landing page coordination, and digital engagement initiatives to improve customer experience and campaign conversion performance. Developed campaign messaging, promotional content, and social media communication materials aligned with brand positioning and customer engagement objectives. Built KPI dashboards using GA4, Excel, and Power BI to analyze campaign performance, customer engagement trends, and lead generation effectiveness.
Content & Marketing Specialist at Solico Group
September 1, 2020 - January 1, 2022
Coordinated content-driven marketing campaigns, promotional initiatives, and customer engagement programs across multiple consumer-focused product categories. Assisted with creation of social media content, promotional copy, customer-focused communications, and digital campaign messaging aligned with brand identity. Supported email marketing campaigns, website-related promotional activities, and content coordination to improve customer engagement and campaign visibility. Coordinated marketing collateral, campaign assets, and workflow timelines to support timely delivery of promotional initiatives and branded communication materials. Tracked campaign engagement metrics, reporting insights, and customer interaction trends to support optimization recommendations and marketing performance analysis.

Education

Master of Business Administration (MBA) in Marketing at University Canada West
January 11, 2030 - March 30, 2026
Bachelor of Science in Industrial Engineering at PIA University
January 11, 2030 - March 30, 2026
Master of Business Administration (MBA) in Marketing at University Canada West
January 11, 2030 - May 24, 2026
Bachelor of Science in Industrial Engineering at PIA University
January 11, 2030 - May 24, 2026

Qualifications

Meta Certified Digital Marketing Associate
January 11, 2030 - March 30, 2026
Google Analytics Certification
January 11, 2030 - March 30, 2026
Google Digital Marketing & E-commerce Professional Certificate
January 11, 2030 - March 30, 2026
HubSpot Content Marketing Certification
January 11, 2030 - March 30, 2026
Digital Marketing Strategy Certification
January 11, 2030 - March 30, 2026
Market Research & Consumer Insights Certification
January 11, 2030 - March 30, 2026
Meta Certified Digital Marketing Associate
January 11, 2030 - May 24, 2026
Google Analytics Certification (GA4)
January 11, 2030 - May 24, 2026
Google Digital Marketing & E-commerce Professional Certificate
January 11, 2030 - May 24, 2026
HubSpot Content Marketing Certification
January 11, 2030 - May 24, 2026
Digital Marketing Strategy Certification
January 11, 2030 - May 24, 2026
Market Research & Consumer Insights Certification
January 11, 2030 - May 24, 2026

Industry Experience

Consumer Goods, Software & Internet, Retail, Media & Entertainment, Professional Services