portfolio: jessysrbt.myportfolio.com I’m a Brand Designer & Creative Lead with 18+ years of international experience in agencies and in-house teams, now working independently. I guide teams, shape brand strategies, and translate vision into high-impact visual systems and experiences. I believe that brands are more than visuals — they are stories, experiences, and systems built to endure. My approach combines strategic thinking, creative leadership, and meticulous execution to create identities that resonate and inspire. Throughout my career, I’ve led multidisciplinary teams, developed brand architecture, and ensured cohesion across all touchpoints — from packaging and print to digital campaigns. I thrive in collaborative environments and mentor designers to elevate their craft. Beyond the desk, I thrive on staying active and exploring new places. I love sports — especially basketball — and enjoy the thrill of competition, whether on the court or in outdoor adventures. I’m also passionate about meeting people from different cultures and backgrounds, discovering new perspectives, and sharing experiences along the way.

Jessy.s.rbt

portfolio: jessysrbt.myportfolio.com I’m a Brand Designer & Creative Lead with 18+ years of international experience in agencies and in-house teams, now working independently. I guide teams, shape brand strategies, and translate vision into high-impact visual systems and experiences. I believe that brands are more than visuals — they are stories, experiences, and systems built to endure. My approach combines strategic thinking, creative leadership, and meticulous execution to create identities that resonate and inspire. Throughout my career, I’ve led multidisciplinary teams, developed brand architecture, and ensured cohesion across all touchpoints — from packaging and print to digital campaigns. I thrive in collaborative environments and mentor designers to elevate their craft. Beyond the desk, I thrive on staying active and exploring new places. I love sports — especially basketball — and enjoy the thrill of competition, whether on the court or in outdoor adventures. I’m also passionate about meeting people from different cultures and backgrounds, discovering new perspectives, and sharing experiences along the way.

Available to hire

portfolio: jessysrbt.myportfolio.com

I’m a Brand Designer & Creative Lead with 18+ years of international experience in agencies and in-house teams, now working independently. I guide teams, shape brand strategies, and translate vision into high-impact visual systems and experiences.

I believe that brands are more than visuals — they are stories, experiences, and systems built to endure. My approach combines strategic thinking, creative leadership, and meticulous execution to create identities that resonate and inspire.

Throughout my career, I’ve led multidisciplinary teams, developed brand architecture, and ensured cohesion across all touchpoints — from packaging and print to digital campaigns. I thrive in collaborative environments and mentor designers to elevate their craft.

Beyond the desk, I thrive on staying active and exploring new places. I love sports — especially basketball — and enjoy the thrill of competition, whether on the court or in outdoor adventures. I’m also passionate about meeting people from different cultures and backgrounds, discovering new perspectives, and sharing experiences along the way.

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Language

English
Fluent
French
Fluent
Arabic
Fluent

Work Experience

Brand Designer & Creative Lead at Freelance (France - UAE)
June 1, 2023 - Present
Developed commercial proposals and analyzed client briefs; maintained creative and technological research to stay at the forefront of design trends and tools; independently executed diverse projects and presented creative solutions; collaborated with agencies such as M&C Saatchi (Beirut, Doha, Baghdad), Acorn (Abu Dhabi), and Adjad Design (Dubai).
Assistant Marketing Manager I Graphic Design at Aldar Estate - Abu Dhabi
June 1, 2023 - July 30, 2024
Organized and managed the creative team’s operations; oversaw end-to-end design projects ensuring alignment with budgets, objectives, requirements, and quality standards; designed visuals in accordance with brand guidelines; maintained consistency across all marketing and communication materials; coordinated closely with marketing and design teams to ensure timely delivery; and optimized the brand image across all Aldar Estates group companies, including Colliers, Provis, and other subsidiaries.
Associate Design Director at M&C SAATCHI MENA - Doha
October 1, 2015 - May 30, 2020
Managed the agency’s branding team; collaborated with cross-functional teams to ensure visual consistency and impact; designed internal and external presentations for pitches; developed strong brand identities; led complex projects from concept to execution; managed branding projects for Ooredoo Telecom, Mandarin Oriental Hotel, Ministry of Health, Qatar Financial Center, and others.
Senior Designer at Brandcentral | M&C SAATCHI MENA - Beirut
July 1, 2011 - September 30, 2015
Led a branding team, developed creative and strategic solutions, and ensured visual consistency across print, digital, photography, and video. Supervised a team of 5 designers and managed branding projects for clients including Zain Telecom, Banque Libano-Française, and the Ministry of Tourism.
Designer at H&C LeoBurnett - Beirut
October 1, 2006 - June 30, 2011
Designed communication materials; executed projects under supervision; designed annual reports and print-ready files. Managed projects for Lebanese and regional clients including Bank Audi, Alfa Telecom, Château Ksara, LIA Insurance, Diageo, and Four Seasons Hotel Doha.

Education

Masters Degree in Graphic Design at USEK
September 1, 2001 - June 30, 2006
French Baccalaureate in Experimental Science at Sainte Famille Française
September 1, 2000 - July 1, 2001

Qualifications

LinkedIn Learning: Leveraging AI in Adobe Photoshop and Creative Cloud
January 11, 2030 - March 30, 2026
LinkedIn Learning: Leading and Motivating People with Different Personalities
January 11, 2030 - March 30, 2026
LinkedIn Learning: Managing a Multigenerational Team
January 11, 2030 - March 30, 2026
LinkedIn Learning: Leveraging AI in Adobe Photoshop and Creative Cloud
January 1, 2024 - April 21, 2026
LinkedIn Learning: Leading and Motivating People with Different Personalities
January 1, 2024 - April 21, 2026
LinkedIn Learning: Managing a Multigenerational Team
January 1, 2024 - April 21, 2026

Industry Experience

Media & Entertainment, Professional Services, Real Estate & Construction, Software & Internet, Education, Computers & Electronics, Energy & Utilities, Government, Healthcare, Retail, Telecommunications, Travel & Hospitality