Hi, I’m Madeleine Willcox, a writer and digital storyteller with a background in media and communication. I craft narrative-driven content, manage social media campaigns, and help brands connect with audiences online while delivering strong customer experiences in retail and hospitality settings. I’m based in Hobart, Australia, with experience spanning content creation, marketing analytics, and frontline service. I’m eligible to work in the UK under the Youth Mobility Scheme and am excited to bring my creative and collaborative approach to new opportunities.

Madeleine Willcox

Hi, I’m Madeleine Willcox, a writer and digital storyteller with a background in media and communication. I craft narrative-driven content, manage social media campaigns, and help brands connect with audiences online while delivering strong customer experiences in retail and hospitality settings. I’m based in Hobart, Australia, with experience spanning content creation, marketing analytics, and frontline service. I’m eligible to work in the UK under the Youth Mobility Scheme and am excited to bring my creative and collaborative approach to new opportunities.

Available to hire

Hi, I’m Madeleine Willcox, a writer and digital storyteller with a background in media and communication. I craft narrative-driven content, manage social media campaigns, and help brands connect with audiences online while delivering strong customer experiences in retail and hospitality settings.

I’m based in Hobart, Australia, with experience spanning content creation, marketing analytics, and frontline service. I’m eligible to work in the UK under the Youth Mobility Scheme and am excited to bring my creative and collaborative approach to new opportunities.

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Experience Level

Expert
Intermediate

Language

English
Fluent

Work Experience

Content Writer at Merediths Orchard
May 1, 2025 - March 1, 2026
Delivered excellent customer service and managed multimedia content. Planned and executed social media campaigns across multiple platforms to drive online engagement and support sales. Developed narrative-driven content and newsletters to strengthen brand identity and boost customer engagement. Collaborated with management on promotions, events, and product launches to maximise retail performance. Analyzed customer engagement data to inform marketing strategy and product presentation. Managed social media content using Meta Business Suite, Canva, Adobe Express, CapCut; monitored campaign performance to optimise reach and impact.
Social Media Manager at Merediths Orchard
November 1, 2024 - March 1, 2026
Led social media strategy across multiple platforms to drive engagement and sales. Created narrative-driven content and newsletters to strengthen brand identity. Monitored campaign performance and audience interactions using Meta Business Suite to optimise reach; collaborated with management on promotions and events to maximise retail performance. Supported merchandising and in-store experiences through visual displays and event coordination.
Front of House at Merediths Orchard
August 1, 2024 - March 1, 2026
Delivered excellent customer experiences, provided product guidance, and upsold where appropriate. Maintained high service standards in a fast-paced hospitality environment. Supported merchandising, visual displays, and event coordination to enhance in-store sales. Built rapport with patrons and contributed to a welcoming, inclusive atmosphere.
Bartender at Ninja Stadium
November 1, 2021 - January 1, 2025
Served beverages in a fast-paced environment while maintaining high service standards and safety practices. Built rapport with patrons and contributed to a welcoming atmosphere, ensuring a positive guest experience.
Front of House at Ninja Stadium
November 1, 2021 - January 1, 2025
Provided friendly, efficient service in a busy venue; collaborated with team to maintain smooth service and uphold safety protocols; contributed to an inclusive, welcoming atmosphere.

Education

Bachelor of Arts (Media and Communication) at University of Tasmania
February 1, 2022 - December 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Education, Professional Services