Available to hire
I am a results-oriented marketing leader with over 10 years of experience in creating and executing creative and strategic campaigns. I am focused, proactive, and team-oriented, with skills in project management, building strong relationships with stakeholders, and optimizing campaigns to maximize impact.
I am committed to bringing my expertise and leadership to a new role, with the goal of achieving exceptional results.
Experience Level
Language
Spanish; Castilian
Fluent
English
Advanced
Italian
Beginner
Work Experience
Digital Marketing, Advertising & Promotions Manager at AFP Crecer
August 1, 2025 - PresentResponsible for leading the marketing team and defining the company’s marketing strategy and promotional initiatives for the pension fund administrator. Focused on enhancing client acquisition and driving retention, while ensuring the brand’s strategic positioning through effective campaigns.
Co-Founder at Impact Makers - Marketing Agency
July 1, 2024 - PresentDeveloping our clients' brands through brand consulting and market research. Managing social media to ensure consistent and engaging communication across all platforms, as well as overseeing content creators. Additionally, prioritizing the building of strong relationships with clients, maintaining open communication to align services with their evolving needs, and ultimately driving the growth of their brands and business objectives.
Senior Brand Manager, Family Category at Nestlé Dominicana
October 1, 2023 - November 30, 2024Developing and implementing marketing strategies and pricing analysis for the Growing Up Milk, School Age, and Economic categories within the Nutrition Business Unit for the Dominican Republic. Driving category growth through the development and implementation of projects. Collaborating with the sales team and health professionals to create brand recognition opportunities. Additionally, understanding P&L, managing the budget, launching new products in the Caribbean region, leading Research and Development (R&D) projects, and conducting market analysis.
Senior Brand Manager, Growing Up Milk at Nestlé Dominicana
August 1, 2022 - October 31, 2023Developing and implementing marketing strategies and pricing analysis for the Growing Up Milk category within the Nutrition Business Unit for the Dominican Republic. Driving category growth through the development and implementation of innovation and renovation projects. Collaborating with sales team and health care professionals to create brand recognition opportunities. During my time, I achieved 400 basis points increase in market share for the Growing Up Milk portfolio, defending leadership for the past five years, and positioning ourselves as #1 in the Growing Up Milk market.
Brand Manager at Nestlé Dominicana
May 1, 2017 - August 31, 2022Developing and implementing marketing strategies, pricing analysis, P&L, market research, and campaigns for the Growing Up Milk category within the Nutrition Business Unit for the Dominican Republic, Cuba, and Haiti. Launched the first lactose-free growing up milk in the market, contributing to double-digit sustainable growth for the Nutrition Business Unit by developing a new segment that previously did not exist.
Junior Brand Manager at Nestlé Dominicana
May 1, 2016 - April 30, 2017Collaborating with Regional Brand Managers across three categories to develop new ideas and directions to support brand strategies, events, and local market brand projects. During my tenure, I launched the first vegetable-based baby cereals in the market and developed the Premium Stage 3 Formula. Managing PFME and market analysis were part of my responsibilities.
Key Account Manager at Nestlé Dominicana
October 1, 2014 - May 31, 2016Managing key supermarket accounts with responsibilities in sales, contracts, negotiations, and reporting. Facilitating key account penetration through strategic planning. Preparing sales documents, finalizing negotiations, and filing sales records and reports every three months. During my tenure, I mitigated existing financial discrepancies within the first three months, achieving sustained sales with one of the most challenging clients.
Commercial Trainee at Nestlé Dominicana
May 1, 2013 - November 30, 2014Two-year internship program across Nestlé's commercial areas, including Marketing, Point of Sale Marketing, and Sales, to build a comprehensive understanding of the business. Participated in specific projects based on business requirements (e.g., territory restructuring analysis). Led a project called Pa’ la Calle con Nestlé, a program designed for the Nestlé team to go into the field and identify new business opportunities in traditional trade channels nationwide.
Temporary Brand Assistant at Nestlé Dominicana
November 1, 2012 - May 31, 2013Supporting the team with various administrative tasks related to current marketing campaigns and promotional programs. Assisting the marketing team in the development and execution of promotional programs, exhibitions, and materials.
Administrative Assistant at Stephen Einstein Associates, Attorneys at Law
June 1, 2012 - August 31, 2012Maintaining and updating the database of national and international clients through their CRM platform. Performing a wide range of administrative and operational activities for two managers.
Academic Assistant at Pontificia Universidad Católica Madre y Maestra
October 1, 2008 - January 31, 2012Scheduling and coordinating meetings, interviews, appointments, and events for the Faculty Director. Evaluating and responding to student inquiries and requests, as well as working with eight career departments to resolve and address academic/registration inquiries; developing communications and reports.
Logistics Assistant for Diplomas and Courses at Pontificia Universidad Católica Madre y Maestra
October 1, 2008 - January 31, 2012Managing a wide range of initiatives, including recruitment and enrollment for courses; maintaining the student database; and providing all aspects of coordination and support for all training programs, financial responsibilities, and all marketing materials for each certification program.
Database Assistant, Marketing Department at Pellerano & Herrera, Attorneys
June 1, 2008 - September 30, 2008Updating and maintaining the national and international client database in CRM.
Administrative Assistant at CXO Consulting S.A., Financial Advisors
October 1, 2007 - May 31, 2008Developing administrative processes to achieve efficient office operations, as well as reconciling accounts, preparing reports, and organizing meetings.
Education
Master of Science in Marketing at Hunter College of the City University of New York
July 1, 2012 - March 31, 2026Bachelor’s in Business Administration, Concentrated in Strategy at Pontificia Universidad Católica Madre & Maestra, Dominican Republic
September 1, 2010 - March 31, 2026Qualifications
Today’s Leaders
January 1, 2024 - March 31, 2026Corporate Etiquette
January 1, 2024 - March 31, 2026Project Management
January 1, 2023 - March 31, 2026E-Business Certification
January 1, 2021 - March 31, 2026Leading Others Certification
January 1, 2021 - March 31, 2026Marketing & Sales Certification
January 1, 2019 - March 31, 2026Industry Experience
Consumer Goods, Professional Services, Retail, Education
Experience Level
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