Yash Ramani
I am a versatile Sales & E-commerce Strategist with over 6 years of experience in driving B2B growth and scaling DTC brands.
About
I am a versatile Sales & E-commerce Strategist with over 6 years of experience in driving B2B growth and scaling DTC brands. I specialize in high-performing Meta Ads, optimizing online stores, and integrating sales funnels with marketing campaigns to enhance revenue and ROI. My background spans business development, digital strategy, and hands-on execution across various marketing channels. \n\nMy approach combines analytical insights with creative strategies, supporting businesses in achieving meaningful growth. Whether negotiating vendor deals or managing campaigns, I am committed to building strong relationships and delivering measurable results in fast-paced environments.
- 8 years' experience
- Joined March 2026
Skills· 2
Languages
- EnglishAdvanced
- PolishBeginner
- HindiFluent
Industry experience
- Consumer Goods
- Retail
- Professional Services
Work experience
Managed Meta Ads campaigns with 300% ROAS. Scaled ad spend from €1000 to €3500/month while maintaining profitability. Reduced CPA by 15% through creative testing and funnel optimization. Built full-funnel strategy and optimized landing pages to improve conversion rate.
Managed performance marketing campaigns across Meta and Google Ads, monitored KPIs and optimized campaigns based on data insights. Led growth strategy that improved user acquisition and engagement while coordinating marketing, product, and tech teams for execution.
Building and maintaining strong B2B client relationships, contributing to long-term partnerships and repeat business. Negotiated and closed key vendor deals, supporting overall revenue growth. Actively generating leads via outbound sales and industry events, contributing to new client acquisition. Identifying customer needs and market gaps, supporting product positioning and sales strategy.
Education
Certifications and awards
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