I'm a Philadelphia-based social media and content strategist with 6+ years managing brand accounts across healthcare, retail, wellness, and real estate — through my freelance practice, East Falls Marketing, and in agency and contract work. Before digital marketing, I worked as a journalist, and that background shapes how I approach content: I write for the audience in front of me, not at them. Day-to-day, I handle publishing, community management, and editorial calendars across Instagram, TikTok, Facebook, YouTube, and more. I write all my own copy — feed posts, Reels scripts, Stories, newsletters — and I stay close to what's actually happening on each platform so content stays relevant. My tools include Sprout Social, Later, Hootsuite, Meta Business Suite, Canva, GA4, and HubSpot. I'm available for part-time contract work with room to scale up.

Amanda Domurad

I'm a Philadelphia-based social media and content strategist with 6+ years managing brand accounts across healthcare, retail, wellness, and real estate — through my freelance practice, East Falls Marketing, and in agency and contract work. Before digital marketing, I worked as a journalist, and that background shapes how I approach content: I write for the audience in front of me, not at them. Day-to-day, I handle publishing, community management, and editorial calendars across Instagram, TikTok, Facebook, YouTube, and more. I write all my own copy — feed posts, Reels scripts, Stories, newsletters — and I stay close to what's actually happening on each platform so content stays relevant. My tools include Sprout Social, Later, Hootsuite, Meta Business Suite, Canva, GA4, and HubSpot. I'm available for part-time contract work with room to scale up.

Available to hire

I’m a Philadelphia-based social media and content strategist with 6+ years managing brand accounts across healthcare, retail, wellness, and real estate — through my freelance practice, East Falls Marketing, and in agency and contract work. Before digital marketing, I worked as a journalist, and that background shapes how I approach content: I write for the audience in front of me, not at them.
Day-to-day, I handle publishing, community management, and editorial calendars across Instagram, TikTok, Facebook, YouTube, and more. I write all my own copy — feed posts, Reels scripts, Stories, newsletters — and I stay close to what’s actually happening on each platform so content stays relevant. My tools include Sprout Social, Later, Hootsuite, Meta Business Suite, Canva, GA4, and HubSpot. I’m available for part-time contract work with room to scale up.

See more

Experience Level

Expert
Expert
Expert
Expert
Intermediate

Work Experience

Social Media & Content Strategist at Post Brothers Apartments
October 1, 2024 - December 31, 2024
Manage social content and community engagement for a high-profile Philadelphia residential brand across Instagram and Facebook. Develop content frameworks and maintain a consistent brand voice during a fast-paced contract engagement.
Social Media & Marketing Coordinator at Karen Seymour Marketing
February 1, 2020 - January 1, 2021
Supported social media management and content development for a multi-client agency environment. Created copy, scheduled posts, and tracked performance across client accounts using social media management platforms.
Social Media & Content Strategist at East Falls Marketing (Freelance)
January 1, 2020 - Present
Manage social media and content strategy across healthcare, retail, wellness, and real estate client accounts. Handle daily publishing, community engagement, and editorial calendar ownership across Instagram, Facebook, LinkedIn, and TikTok. Write all platform-native copy (feed posts, Stories, Reels scripts, email newsletters, and campaign concepts). Monitor cultural moments, trending audio, and platform algorithm shifts to keep client content timely and relevant. Produce ongoing content for Vault + Vine (Instagram, Reels concepts, email campaigns, and promotional calendars). Leverage Sprout Social, Later, Meta Business Suite, Canva, GA4, HubSpot, Klaviyo; use generative AI tools to accelerate content ideation. Led 'Black Brilliance' Kickstarter social campaign.

Education

Master of Science in Strategic Advertising & Marketing at Temple University
January 11, 2030 - January 1, 2023
Bachelor of Arts in Print Journalism at Hofstra University
January 11, 2030 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Retail, Real Estate & Construction, Media & Entertainment