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I’m a Digital Media Specialist with 4+ years of experience spanning graphic design, SEO optimization, web development, content strategy, and performance marketing. I create visually compelling digital assets and build data-driven web presence that boosts engagement and conversions. Collaborating with cross-functional teams comes naturally to me. I’m proficient in Adobe Creative Suite, GA4, WordPress, HTML/CSS, and marketing automation platforms, backed by an MBA in International Business and a Chartered Management Institute certification. I’m passionate about delivering measurable digital growth for brands.…I’m a Digital Media Specialist with 4+ years of experience spanning graphic design, SEO optimization, web development, content strategy, and performance marketing. I create visually compelling digital assets and build data-driven web presence that boosts engagement and conversions. Collaborating with cross-functional teams comes naturally to me. I’m proficient in Adobe Creative Suite, GA4, WordPress, HTML/CSS, and marketing automation platforms, backed by an MBA in International Business and a Chartered Management Institute certification. I’m passionate about delivering measurable digital growth for brands.

Aisha Noufan

Social Media Manager, Content Creator, Content Strategist, +6

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I’m a Digital Media Specialist with 4+ years of experience spanning graphic design, SEO optimization, web development, content strategy, and performance marketing. I create visually compelling digital assets and build data-driven web presence that boosts engagement and conversions. Collaborating with cross-functional teams comes naturally to me. I’m proficient in Adobe Creative Suite, GA4, WordPress, HTML/CSS, and marketing automation platforms, backed by an MBA in International Business and a Chartered Management Institute certification. I’m passionate about delivering measurable digital growth for brands.…I’m a Digital Media Specialist with 4+ years of experience spanning graphic design, SEO optimization, web development, content strategy, and performance marketing. I create visually compelling digital assets and build data-driven web presence that boosts engagement and conversions. Collaborating with cross-functional teams comes naturally to me. I’m proficient in Adobe Creative Suite, GA4, WordPress, HTML/CSS, and marketing automation platforms, backed by an MBA in International Business and a Chartered Management Institute certification. I’m passionate about delivering measurable digital growth for brands.

Available to hire

I’m a Digital Media Specialist with 4+ years of experience spanning graphic design, SEO optimization, web development, content strategy, and performance marketing. I create visually compelling digital assets and build data-driven web presence that boosts engagement and conversions.

Collaborating with cross-functional teams comes naturally to me. I’m proficient in Adobe Creative Suite, GA4, WordPress, HTML/CSS, and marketing automation platforms, backed by an MBA in International Business and a Chartered Management Institute certification. I’m passionate about delivering measurable digital growth for brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malay

Intermediate

Tamil

Intermediate

Malayalam

Intermediate

Work Experience

Social Media Manager at Poshy Food Products

July 1, 2021 - April 1, 2025

Managed daily content across Facebook, Twitter, and Instagram; grew engagement by 45% within 6 months; published high-quality, brand-aligned content that boosted audience interaction and drove CTR growth; planned and executed data-driven social campaigns, increasing followers by 25% and conversions by 20%; collaborated cross-functionally to maintain consistent brand messaging and improve brand recognition and retention; optimized profiles for SEO, increasing organic reach and visibility by 35%.

Business Development Officer at Keeta

June 1, 2025 - September 1, 2025

Graphic Design & Content Creation: Produced high-quality digital assets including banners, infographics, and social media visuals, increasing audience engagement by 35% and qualified leads by 25%. SEO & SEM Campaigns: Executed SEO, SEM, and display campaigns by conducting keyword research and optimising on-page content, boosting website traffic by 30% and conversions by 20%. Analytics & Reporting: Monitored campaign performance using Google Analytics, analysed industry trends, and applied data-driven insights to improve campaign ROI by 15%. Digital Asset Management: Maintained and curated the company's digital asset library, ensuring all creative materials were current, organised, and brand-consistent.

Digital Marketing Specialist – Performance & Growth at Poshy Food Products

July 1, 2021 - April 1, 2025

SEO Optimisation: Led keyword research and on-page/off-page SEO, optimising metadata and website content to improve organic search rankings and increase website traffic by 30%. Graphic Design & Creatives: Built high-converting landing pages and digital creatives using Adobe Photoshop, ensuring brand alignment and boosting lead generation by 20%. Web Content Management: Oversaw website content updates and ensured accuracy, freshness, and alignment with business objectives using HTML/CSS and landing page builders. Social Media & Multi-Channel Marketing: Scaled presence across Instagram, LinkedIn, Facebook, and YouTube, achieving 40% follower growth and 35% higher engagement. Analytics & KPI Tracking: Leveraged GA4, GTM, and Looker Studio for performance tracking, improving ROI by 28% and lowering CPA by 15%. Paid Advertising: Generated revenue growth via Meta Ads and Google Ads, achieving a 30% increase in ROAS through targeted paid campaign optimisation and A/B testing. Conversion Rate