Hi, I’m Navitha Pawar, a Digital Marketing Specialist with a Master’s degree in Digital Marketing. I bring hands-on experience in social media marketing, content strategy, SEO, Google Ads, PPC campaigns, and marketing analytics to create measurable results. I enjoy turning data into compelling digital content, managing social media campaigns, and supporting data-driven strategies to boost brand visibility, audience engagement, and campaign performance. I love exploring AI-powered marketing trends to continuously optimize content and performance.

Navitha Pawar

Hi, I’m Navitha Pawar, a Digital Marketing Specialist with a Master’s degree in Digital Marketing. I bring hands-on experience in social media marketing, content strategy, SEO, Google Ads, PPC campaigns, and marketing analytics to create measurable results. I enjoy turning data into compelling digital content, managing social media campaigns, and supporting data-driven strategies to boost brand visibility, audience engagement, and campaign performance. I love exploring AI-powered marketing trends to continuously optimize content and performance.

Available to hire

Hi, I’m Navitha Pawar, a Digital Marketing Specialist with a Master’s degree in Digital Marketing. I bring hands-on experience in social media marketing, content strategy, SEO, Google Ads, PPC campaigns, and marketing analytics to create measurable results.

I enjoy turning data into compelling digital content, managing social media campaigns, and supporting data-driven strategies to boost brand visibility, audience engagement, and campaign performance. I love exploring AI-powered marketing trends to continuously optimize content and performance.

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Language

English
Fluent

Work Experience

Digital Marketing Specialist (Professional Development) at Columbus, OH (Professional Development)
April 1, 2025 - Present
Expanded expertise in social media marketing, SEO strategy, and marketing analytics through continuous learning. Developing a digital marketing portfolio including social media campaign concepts and SEO strategies. Researching emerging trends in AI-driven marketing and content optimization.
Digital Marketing Specialist (Freelance) at Self-Employed
November 1, 2024 - February 1, 2025
Developed digital marketing strategies for small brands focusing on social media growth and audience engagement. Managed social media campaigns and content planning to improve brand visibility and audience engagement. Conducted SEO keyword research and optimized content for improved search engine visibility. Analyzed website traffic and engagement using Google Analytics. Supported social media campaigns improving engagement and reach through targeted content strategies.
Freelance Digital Marketing Campaign Project at Tatcha
September 1, 2024 - November 1, 2024
Created a social media campaign concept for the beauty brand Tatcha to demonstrate brand awareness strategies. Produced skincare and beauty content aligned with brand voice and audience interests. Applied storytelling techniques to improve reach, impressions, and engagement.
Digital Marketing & Content Support at Elysium Healthcare
January 1, 2024 - August 1, 2024
Supported digital marketing initiatives through content creation and social media engagement strategies. Monitored campaign performance including impressions, CTR, and user engagement metrics. Maintained consistent brand messaging across digital channels and marketing content.
Digital Marketing Specialist — Google Client Operations at Wipro Technologies
August 1, 2015 - June 1, 2020
Managed digital platform operations for Gmail and YouTube, supporting user engagement and platform performance insights. Managed and resolved 50-70+ service tickets daily while handling ~50 user interactions. Analyzed engagement metrics including CTR, impressions, and watch time using Google Analytics. Assisted monitoring SEM and PPC campaign performance and generated marketing insights.

Education

Master's Degree in Digital Marketing at University of Salford
October 1, 2020 - April 1, 2023

Qualifications

Google Analytics Individual Qualification
January 11, 2030 - April 1, 2026
Content Marketing Certification
January 11, 2030 - April 1, 2026

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Education, Healthcare