I’ve managed accounts across diverse industries—from agency portfolios to freelancer projects—optimizing campaigns through structured testing, budget control, and continuous performance analysis. I’m also familiar with Meta Ads to support cross-channel efforts. I manage and optimize Google Ads for 6 clients, improving website traffic, lead generation, and sales performance. I conduct keyword research and competitor analysis to identify high-value search terms and growth opportunities. I create and test ad copy and landing pages, using A/B testing to improve CTR and conversions. I optimize campaigns based on data, ensuring alignment with client goals and budget constraints. I deliver regular performance reports and actionable recommendations, demonstrating ROI and campaign impact.

I’ve managed accounts across diverse industries—from agency portfolios to freelancer projects—optimizing campaigns through structured testing, budget control, and continuous performance analysis. I’m also familiar with Meta Ads to support cross-channel efforts. I manage and optimize Google Ads for 6 clients, improving website traffic, lead generation, and sales performance. I conduct keyword research and competitor analysis to identify high-value search terms and growth opportunities. I create and test ad copy and landing pages, using A/B testing to improve CTR and conversions. I optimize campaigns based on data, ensuring alignment with client goals and budget constraints. I deliver regular performance reports and actionable recommendations, demonstrating ROI and campaign impact.

Available to hire

I’ve managed accounts across diverse industries—from agency portfolios to freelancer projects—optimizing campaigns through structured testing, budget control, and continuous performance analysis. I’m also familiar with Meta Ads to support cross-channel efforts.

I manage and optimize Google Ads for 6 clients, improving website traffic, lead generation, and sales performance. I conduct keyword research and competitor analysis to identify high-value search terms and growth opportunities. I create and test ad copy and landing pages, using A/B testing to improve CTR and conversions. I optimize campaigns based on data, ensuring alignment with client goals and budget constraints. I deliver regular performance reports and actionable recommendations, demonstrating ROI and campaign impact.

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Language

English
Advanced
Slovak
Fluent
Polish
Beginner
Czech
Fluent

Work Experience

PPC Specialist at Freelancer Arteria S.A.
December 1, 2023 - Present
Performance marketing specialist focused on Google Ads and Meta Ads; managed and optimized a portfolio of 100+ Google Ads clients, generating $10 million in annual revenue; designed campaigns, conducted keyword research and testing, and ensured budget control and ROI; provided guidance on Google Ads platform functionalities and cross-channel efforts.
Google Account Strategist / Consultant at Freelancer Arteria S.A.
January 1, 2022 - December 31, 2023
Managed and optimized Google Ads campaigns for multiple clients; improved traffic quality, lead generation, and sales performance; conducted keyword and search query analysis; developed and refined ad copies, assets, and campaign configurations; monitored budgets and pacing; supported cross-channel performance efforts with Meta Ads knowledge.

Education

Master's Degree in Mass Media Communication at University of St. Cyril and Methodius in Trnava, Slovakia
January 1, 2020 - January 1, 2022
Master's Degree in Mass Media Communication at University of Ss. Cyril and Methodius in Trnava, Slovakia
January 1, 2020 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Other