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I'm Jaime Hernandez, a marketing and communications professional with over a decade of experience leading cross-functional campaigns in healthcare settings. I focus on building brand visibility, driving patient and employee engagement, and forging strong community partnerships across hospital systems. I specialize in strategic marketing, change communications, digital outreach, and crisis management, and enjoy collaborating with HR on recruitment and recognition programs to support organizational goals and health equity.…I'm Jaime Hernandez, a marketing and communications professional with over a decade of experience leading cross-functional campaigns in healthcare settings. I focus on building brand visibility, driving patient and employee engagement, and forging strong community partnerships across hospital systems. I specialize in strategic marketing, change communications, digital outreach, and crisis management, and enjoy collaborating with HR on recruitment and recognition programs to support organizational goals and health equity.

Jaime Hernandez

Marketing Strategist, Content Creator, Graphic Designer, +2

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I'm Jaime Hernandez, a marketing and communications professional with over a decade of experience leading cross-functional campaigns in healthcare settings. I focus on building brand visibility, driving patient and employee engagement, and forging strong community partnerships across hospital systems. I specialize in strategic marketing, change communications, digital outreach, and crisis management, and enjoy collaborating with HR on recruitment and recognition programs to support organizational goals and health equity.…I'm Jaime Hernandez, a marketing and communications professional with over a decade of experience leading cross-functional campaigns in healthcare settings. I focus on building brand visibility, driving patient and employee engagement, and forging strong community partnerships across hospital systems. I specialize in strategic marketing, change communications, digital outreach, and crisis management, and enjoy collaborating with HR on recruitment and recognition programs to support organizational goals and health equity.

Available to hire

I’m Jaime Hernandez, a marketing and communications professional with over a decade of experience leading cross-functional campaigns in healthcare settings. I focus on building brand visibility, driving patient and employee engagement, and forging strong community partnerships across hospital systems.

I specialize in strategic marketing, change communications, digital outreach, and crisis management, and enjoy collaborating with HR on recruitment and recognition programs to support organizational goals and health equity.

Skills

Adobe Photoshop

Copywriting

Logo

Experience Level

Adobe Photoshop

Expert

Copywriting

Expert

Logo

Intermediate

Work Experience

Marketing and Communications Manager at Adventist Health

May 1, 2016 - Present

Lead the development and execution of integrated marketing strategies to support brand awareness and service line growth across regional locations. Oversee internal and external communications, including crisis messaging, digital outreach, and executive alignment. Collaborate with HR on recruitment campaigns and employee recognition programs to boost engagement.

Marketing & Community Relations Manager at Delano Regional Medical Center

May 1, 2016 - January 1, 2020

Oversaw marketing, advertising, and public relations activities to improve hospital visibility and community perception. Launched and managed a weekly Farmers Market addressing food disparities, serving over 500 families. Partnered with city leaders and nonprofits to develop health equity programs for underserved populations.

Account Representative – Revenue Cycle / Collections at Dignity Health – Bakersfield Memorial Hospital

August 1, 2013 - May 1, 2016

Managed insurance billing and collections, ensuring compliance with healthcare finance regulations. Coordinated hospital events and internal initiatives to improve patient and employee experiences. Built strong patient-provider relationships to streamline issue resolution.

Medical Representative at Apria Healthcare

January 1, 2010 - August 1, 2013

Provided patient education and support for home healthcare equipment, ensuring satisfaction and compliance. Acted as liaison among patients, providers, and insurance representatives.