Hi there, I’m Patrick Hynes, a Melbourne-based founder and growth marketer who builds scalable organic growth engines for founder-led brands. I design and implement full-funnel content strategies across Instagram, TikTok, YouTube, LinkedIn, X, and email, turning audience engagement into revenue. I rely on AI-assisted workflows, data-driven testing, and end-to-end content production to deliver consistent, high-impact results. I’ve collaborated with industry leaders to grow personal brands and launch successful campaigns across multiple platforms. My approach blends creative storytelling with rigorous optimization, turning creative initiatives into measurable growth and revenue.

Patrick Hynes

PRO

Hi there, I’m Patrick Hynes, a Melbourne-based founder and growth marketer who builds scalable organic growth engines for founder-led brands. I design and implement full-funnel content strategies across Instagram, TikTok, YouTube, LinkedIn, X, and email, turning audience engagement into revenue. I rely on AI-assisted workflows, data-driven testing, and end-to-end content production to deliver consistent, high-impact results. I’ve collaborated with industry leaders to grow personal brands and launch successful campaigns across multiple platforms. My approach blends creative storytelling with rigorous optimization, turning creative initiatives into measurable growth and revenue.

Available to hire

Hi there, I’m Patrick Hynes, a Melbourne-based founder and growth marketer who builds scalable organic growth engines for founder-led brands. I design and implement full-funnel content strategies across Instagram, TikTok, YouTube, LinkedIn, X, and email, turning audience engagement into revenue. I rely on AI-assisted workflows, data-driven testing, and end-to-end content production to deliver consistent, high-impact results.

I’ve collaborated with industry leaders to grow personal brands and launch successful campaigns across multiple platforms. My approach blends creative storytelling with rigorous optimization, turning creative initiatives into measurable growth and revenue.

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Language

English
Fluent

Work Experience

Fractional Content Strategist at Independent Work Expert Platforms
June 1, 2024 - August 1, 2025
Provided fractional content strategy and platform optimization, delivering six-figure monthly revenue through organic channels; built scalable content waterfall systems and SOPs; led multi-platform content across TikTok, Instagram, YouTube, LinkedIn, and email.
Founder & Content Director at Collective Shift
March 1, 2023 - May 1, 2024
Built an organic growth system for founder-led brands, turning audience growth into leads and revenue; doubled founder engagement and delivered six-figure monthly revenue; led cross-channel content strategy and calendar development.
Founder & Content Director at Yache Growth
March 1, 2023 - May 31, 2024
Founded and grew multiple Instagram niches, led end-to-end content strategy, and built a full-funnel content calendar across Instagram, YouTube, and TikTok. Drove six-figure monthly revenue through organic channels, amplified engagement, and led partnerships and content production for launch campaigns. Managed editors, contractors, and external partners to maintain high-quality output and scalable growth.
Organic Growth Lead at Collective Shift
August 1, 2025 - April 30, 2026
Built organic content systems for founder-led brands, turning audience growth into leads and revenue. Consistently generated hundreds of thousands per month through organic channels, and within the first month more than doubled the founder’s Instagram engagement record, contributing to a top revenue month. Executed a multi-platform organic growth strategy across Instagram, YouTube, TikTok, X, LinkedIn, and Email; developed SOPs and a scalable content framework.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Other