Michal Wylegala
Hi, I'm Michal Wylegala, a Polish marketing technology professional based in Zurich.
About
Hi, I’m Michal Wylegala, a Polish marketing technology professional based in Zurich. Since 2023 I’ve been a Senior Digital Marketing Consultant at PwC, owning the email marketing channel, driving project management and lead scoring, and shaping data-driven experiences for 100+ markets.
Previously I led marketing automation and digital marketing engineering at GSK, built scalable CX catalogs, and steered multi-vendor engineering teams. I enjoy turning data into customer-centric strategies and collaborating with cross-functional teams to deliver measurable outcomes. Fluent in English and Polish, with intermediate Ukrainian and German study, I’m open to roles that bridge marketing and tech.
- 9 years' experience
- Joined April 2026
Languages
- PolishFluent
- EnglishFluent
- UkrainianIntermediate
- GermanIntermediate
Industry experience
- Professional Services
- Software & Internet
- Media & Entertainment
More experts in Zurich, Switzerland
Work experience· 6 roles
Ownership of the email marketing channel, Project management, Lead scoring.
Ownership and scale up of data driven customer experience catalog for 100+ markets, Managing digital marketing engineering process in a 20-people team, including vendors, Ownership of marketing automation strategy.
People management with 6 direct reports; Product design and shaping email marketing roadmap; Creation of a data driven customer experience catalogue.
Education
Certifications and awards· 7
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