Cynthia Blin

Managed end-to-end digital marketing campaigns independently, from setup to optimization and reporting. Planned and executed Google Ads and social media campaigns to drive traffic, leads, and conversions. Optimized campaign performance using data-driven insights to improve CTR, CPC, and ROI. Analyzed campaign results using Google Analytics (GA4) and provided actionable recommendations. Collaborated with clients to understand objectives and deliver tailored marketing strategies. Managed multiple projects simultaneously while meeting deadlines and performance targets. Implemented audience targeting strategies to improve engagement and campaign effectiveness.

Supported the execution and optimization of PPC campaigns across multiple client accounts. Conducted keyword research and assisted in campaign setup and structure. Monitored campaign performance and identified opportunities for improvement. Contributed to digital strategy development and campaign planning. Communicated performance insights and recommendations to clients.