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I am Valentina Caronna, a senior graphic designer with over 15 years of experience in visual communication, brand identity, and creative production for B2B and retail markets. I lead end-to-end graphic design projects—from art direction and autonomous project management to concept development and final delivery—and I craft visual content for digital campaigns, landing pages, social media, and web updates with a clear message and strong visual impact. I integrate AI tools as strategic resources for visual generation and production efficiency, and I build complete visual identity systems — naming, logotype, packaging, collateral, catalogs, and editorial materials — for fashion, lifestyle, food, and service brands, with full prepress management and coordination with suppliers and print vendors. I am results-driven, detail-oriented, and I translate briefs into distinctive, high-impact visual solutions.…I am Valentina Caronna, a senior graphic designer with over 15 years of experience in visual communication, brand identity, and creative production for B2B and retail markets. I lead end-to-end graphic design projects—from art direction and autonomous project management to concept development and final delivery—and I craft visual content for digital campaigns, landing pages, social media, and web updates with a clear message and strong visual impact. I integrate AI tools as strategic resources for visual generation and production efficiency, and I build complete visual identity systems — naming, logotype, packaging, collateral, catalogs, and editorial materials — for fashion, lifestyle, food, and service brands, with full prepress management and coordination with suppliers and print vendors. I am results-driven, detail-oriented, and I translate briefs into distinctive, high-impact visual solutions.

Valentina Caronna

Graphic Designer, Designer, Brand Designer, +2

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I am Valentina Caronna, a senior graphic designer with over 15 years of experience in visual communication, brand identity, and creative production for B2B and retail markets. I lead end-to-end graphic design projects—from art direction and autonomous project management to concept development and final delivery—and I craft visual content for digital campaigns, landing pages, social media, and web updates with a clear message and strong visual impact. I integrate AI tools as strategic resources for visual generation and production efficiency, and I build complete visual identity systems — naming, logotype, packaging, collateral, catalogs, and editorial materials — for fashion, lifestyle, food, and service brands, with full prepress management and coordination with suppliers and print vendors. I am results-driven, detail-oriented, and I translate briefs into distinctive, high-impact visual solutions.…I am Valentina Caronna, a senior graphic designer with over 15 years of experience in visual communication, brand identity, and creative production for B2B and retail markets. I lead end-to-end graphic design projects—from art direction and autonomous project management to concept development and final delivery—and I craft visual content for digital campaigns, landing pages, social media, and web updates with a clear message and strong visual impact. I integrate AI tools as strategic resources for visual generation and production efficiency, and I build complete visual identity systems — naming, logotype, packaging, collateral, catalogs, and editorial materials — for fashion, lifestyle, food, and service brands, with full prepress management and coordination with suppliers and print vendors. I am results-driven, detail-oriented, and I translate briefs into distinctive, high-impact visual solutions.

Available to hire

I am Valentina Caronna, a senior graphic designer with over 15 years of experience in visual communication, brand identity, and creative production for B2B and retail markets. I lead end-to-end graphic design projects—from art direction and autonomous project management to concept development and final delivery—and I craft visual content for digital campaigns, landing pages, social media, and web updates with a clear message and strong visual impact.

I integrate AI tools as strategic resources for visual generation and production efficiency, and I build complete visual identity systems — naming, logotype, packaging, collateral, catalogs, and editorial materials — for fashion, lifestyle, food, and service brands, with full prepress management and coordination with suppliers and print vendors. I am results-driven, detail-oriented, and I translate briefs into distinctive, high-impact visual solutions.

Skills

Editorial Illustration

Experience Level

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Language

Italian

Fluent

English

Beginner

Work Experience

Senior Graphic Designer at Strategika

May 1, 2025 - February 1, 2026

Production of graphic assets for multi-format print campaigns; development of complete brand identity systems; autonomous management of digital communication; end-to-end workflow in Adobe Creative Suite; integration of generative AI tools for visual concepts and assets in digital campaigns.

Graphic Designer at Feeling Mode srl — Freelance

January 1, 2021 - December 31, 2021

Design of seasonal graphics and patterns for nightwear and lifestyle collections; development of digital technical sheets, illustrated sketches, and final renders for factory production; concept and layout of seasonal catalogues and commercial leaflets for the sales network.

Graphic Designer & Office Manager at Labasoft srl

April 1, 2015 - February 1, 2020

Integrated management of creative and administrative functions: production of institutional visual materials, digital channel updates, and back-office operations.

Graphic Designer at M.C. srl

December 1, 2013 - February 1, 2014

Artwork production for labels, packaging, and product catalogues; photo retouching and image optimization for print.

Graphic Designer at Migro Ingross spa

December 1, 2012 - March 1, 2013

Support in planning and production of ATL advertising campaigns: brochures, flyers, editorial inserts, billboards, and promotional materials for distribution.

Freelance Graphic Designer at Self-employed

January 1, 2009 - Present

Ongoing independent practice delivering visual identity, digital communication, print graphics, and advertising campaigns for private clients and SMEs.