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I have over 5 years of experience in digital marketing, where I’ve developed and executed strategies across SEO, social media, and integrated campaigns. In my current role, I manage end-to-end marketing initiatives, from content creation to performance tracking, as well as influencer partnerships and brand collaborations. Alongside this, I founded and run my own fashion brand, where I design, produce, and creatively direct all campaigns - giving me a unique combination of strategic thinking and hands-on creative execution that sets me apart.…I have over 5 years of experience in digital marketing, where I’ve developed and executed strategies across SEO, social media, and integrated campaigns. In my current role, I manage end-to-end marketing initiatives, from content creation to performance tracking, as well as influencer partnerships and brand collaborations. Alongside this, I founded and run my own fashion brand, where I design, produce, and creatively direct all campaigns - giving me a unique combination of strategic thinking and hands-on creative execution that sets me apart.

Lotus Hansford

Creative Director, Director of Photography, Photographer, +5

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I have over 5 years of experience in digital marketing, where I’ve developed and executed strategies across SEO, social media, and integrated campaigns. In my current role, I manage end-to-end marketing initiatives, from content creation to performance tracking, as well as influencer partnerships and brand collaborations. Alongside this, I founded and run my own fashion brand, where I design, produce, and creatively direct all campaigns - giving me a unique combination of strategic thinking and hands-on creative execution that sets me apart.…I have over 5 years of experience in digital marketing, where I’ve developed and executed strategies across SEO, social media, and integrated campaigns. In my current role, I manage end-to-end marketing initiatives, from content creation to performance tracking, as well as influencer partnerships and brand collaborations. Alongside this, I founded and run my own fashion brand, where I design, produce, and creatively direct all campaigns - giving me a unique combination of strategic thinking and hands-on creative execution that sets me apart.

Available to hire

I have over 5 years of experience in digital marketing, where I’ve developed and executed strategies across SEO, social media, and integrated campaigns. In my current role, I manage end-to-end marketing initiatives, from content creation to performance tracking, as well as influencer partnerships and brand collaborations. Alongside this, I founded and run my own fashion brand, where I design, produce, and creatively direct all campaigns - giving me a unique combination of strategic thinking and hands-on creative execution that sets me apart.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder and Creative Director at Independent fashion brand

January 1, 2020 - Present

Founded and led an independent fashion brand; designed and produced garments; oversaw the full product lifecycle from ideation to final construction. Built a cohesive brand identity across social media, developed integrated marketing campaigns across digital and in-clinic channels, organized events, and coordinated influencer partnerships and collaborations. Created platform-native content and campaigns to drive brand awareness and sales.

Founder & Creative Director at Independent Fashion Brand

January 1, 2021 - Present

Founded and built an independent fashion brand from concept to execution; designed garments; oversaw the full product lifecycle from ideation to final construction; developed brand identity across social media; created content for digital platforms; led marketing campaigns and partnerships; managed vendor relations and production oversight.

Creative Director at Cutis Clinic

January 1, 2020 - Present

Provided creative direction for branding, marketing, and digital content across in-clinic materials, website, and social channels; led integrated marketing strategies; collaborated with photographers and designers; oversaw content production and visual storytelling.