Available to hire
I’m Mackenzie Siripathane, a creative videographer and content creator with experience producing engaging short-form videos and multi-platform content for Instagram, TikTok, and YouTube. I excel at visual storytelling and trend-driven editing that aligns with brand voice and campaigns.
I’m adept at collaborating with marketing teams, managing content calendars, and integrating AI tools like ChatGPT and HeyGen to boost ideation and production while ensuring accuracy and brand voice. I thrive on data-driven planning, cross-platform coordination, and delivering scalable campaigns that build brand presence across channels.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Social Media Content Creator at Skin Vitality Medical Clinic
June 1, 2025 - PresentLead multi-platform content strategy across Instagram, Facebook, TikTok, Pinterest, X, and LinkedIn; develop and manage bi-weekly Instagram plans and cross-platform content calendars; produce short-form videos and static designs using Canva, SharePoint, and scheduling tools; oversee organic and paid content while ensuring compliance with platform policies and regulated advertising standards; implement content planning systems, track performance, and report on spend-to-sale metrics; coordinate filming plans, evergreen assets, promotions, and ads; integrate AI tools (ChatGPT, MiniMax AI, HeyGen, Nano Banana, Astria) to support caption development, scripting, and video generation while preserving brand voice; manage daily community engagement and hashtag strategy.
Medical Office Administrator at Skin Vitality Medical Clinic
January 1, 2024 - June 1, 2025Managed day-to-day clinic operations, patient flow, scheduling, and electronic health records; ensured privacy regulations compliance; collaborated with medical teams to support patient care delivery; processed intake forms, consent forms, and administrative records; implemented procedures to improve operational efficiency, including inventory management and medical supply ordering; trained and supervised administrative staff; built strong patient relationships to support high satisfaction.
Guest Coordinator at THE TEN SPOT beauty bar
July 1, 2023 - January 1, 2024Delivered high-touch guest experiences from first contact to checkout; served as primary point of contact; managed complex appointment bookings with an understanding of services, treatment timing, sequencing, and provider availability; optimized schedules for efficiency; maintained space appearance and organization; handled guest concerns with professionalism and empathy; supported evening and weekend operations during peak periods.
Assistant Manager at Pita Pit
July 1, 2019 - July 1, 2023Keyholder responsible for opening/closing the store; manage and process sales through the POS; balance cash register and deposits; responsible for product preparation, inventory checks, and maintaining cleanliness; trained new employees on daily functions and POS procedures according to company standards.
Sales Associate at Groupe Dynamite
July 1, 2021 - March 1, 2022Assisted customers with product selections and purchases, completed e-service transactions, achieved daily sales goals through cross-selling, and trained new employees on basic customer service techniques.
Education
Advanced Diploma, Graphic Design at George Brown College
September 1, 2024 - December 1, 2025High School Diploma at Collingwood Collegiate Institute
September 1, 2018 - June 1, 2022Qualifications
Formal AI Tools Training (ChatGPT, MiniMax AI, HeyGen, Nano Banana, Astria)
January 11, 2030 - April 6, 2026Industry Experience
Healthcare, Media & Entertainment, Professional Services, Retail, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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