Graincorp Silo Art Project

In 2013, while working with GrainCorp, we proposed celebrating the farming
communities surrounding its silos—families whose work drives the paddockto-
plate journey. With a strong focus on corporate responsibility, GrainCorp
wanted to give back. The idea evolved into creating a tourism-driving
centrepiece—the Silo Art Project, launched two years later
In Brim, western Victoria, disused silos were transformed into a large-scale
mural by Brisbane artist Guido van Helten. Painted over three weeks in
collaboration with government and local stakeholders, the artwork features
four local farmers and has drawn visitors from across the country, gaining
global traction on social media.
The project attracted national media attention, inspired local merchandise,
and even drew a visit from MasterChef. Today, the Silo Art Project stands as
a major cultural success and recognised as a national art trail.

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