I am a results-driven digital marketing and SEO leader with 14+ years of experience driving scalable growth across global markets. I specialize in enterprise SEO, AI-enabled search optimization, content development, and marketing technology adoption to deliver measurable business outcomes. I thrive on building cross-functional teams, translating complex data into actionable insights, and shaping data-driven strategies that accelerate ROI. I’m known for strong leadership, collaborative problem solving, and turning intricate analytics into clear recommendations for senior stakeholders. I mentor teams to adopt a data-first mindset, design integrated dashboards and reporting, and optimize workflows to improve efficiency and impact across content, SEO, paid media, and user experience.…

Namrata Kadam

I am a results-driven digital marketing and SEO leader with 14+ years of experience driving scalable growth across global markets. I specialize in enterprise SEO, AI-enabled search optimization, content development, and marketing technology adoption to deliver measurable business outcomes. I thrive on building cross-functional teams, translating complex data into actionable insights, and shaping data-driven strategies that accelerate ROI. I’m known for strong leadership, collaborative problem solving, and turning intricate analytics into clear recommendations for senior stakeholders. I mentor teams to adopt a data-first mindset, design integrated dashboards and reporting, and optimize workflows to improve efficiency and impact across content, SEO, paid media, and user experience.…

Available to hire

I am a results-driven digital marketing and SEO leader with 14+ years of experience driving scalable growth across global markets. I specialize in enterprise SEO, AI-enabled search optimization, content development, and marketing technology adoption to deliver measurable business outcomes. I thrive on building cross-functional teams, translating complex data into actionable insights, and shaping data-driven strategies that accelerate ROI.

I’m known for strong leadership, collaborative problem solving, and turning intricate analytics into clear recommendations for senior stakeholders. I mentor teams to adopt a data-first mindset, design integrated dashboards and reporting, and optimize workflows to improve efficiency and impact across content, SEO, paid media, and user experience.

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Experience Level

Expert
Expert
Expert
Expert
Expert

Language

English
Fluent

Work Experience

Associate Director, SEO & Analytics at Growth Ops Asia
June 1, 2022 - September 1, 2025
Led digital content strategies aligned with SEO, AI search optimization, and performance marketing goals to drive sustained organic growth. Implemented GEO optimization and AEO frameworks, built and maintained dashboards (GA4, Looker Studio, Excel) to track KPIs across SEO, paid media, and customer experience. Partnered with technical, product, and content teams to map workflows, document requirements, and close performance gaps. Conducted root-cause analysis of SEO and system performance issues, and owned data analysis and marketing measurement frameworks enabling ROI evaluation across content and channels. Mentored a team of SEO specialists, fostering a data-first, documentation-led approach to project execution.
Senior Manager, Search Engine Optimization at Performics.Resultrix
January 1, 2018 - January 1, 2021
Developed content-led SEO and performance marketing strategies to increase qualified traffic, leads, and engagement across competitive industries. Established performance measurement frameworks to track keyword rankings, technical health, and site engagement. Collaborated with IT and development teams to document technical requirements, run tests, and validate data accuracy. Analyzed campaign data and trends to identify recurring issues and propose corrective actions. Standardized reporting and dashboards, reducing manual reporting efforts and improving stakeholder visibility.
Assistant Manager, Search Engine Optimization at Worldwide Media (Times Group), Mumbai
January 1, 2016 - January 1, 2018
Delivered SEO strategies for marquee brands (Femina, Filmfare, Grazia, Good Homes), significantly increasing organic traffic. Executed content updates, A/B testing, and metadata optimization. Collaborated with editorial and technical teams to streamline workflows and improve campaign delivery timelines.
Assistant Manager, Search Engine Optimization at Resultrix, Lower Parel, Mumbai
January 1, 2015 - September 1, 2016
Analyzed website traffic through organic search listings. Responsible for complete SEO strategy (on- and off-page optimization). Created an official wiki for the brand, maintained and optimized the blog, handled Google Analytics profiles, implemented GA tracking and SEM/remarketing tracking, and performed on-page and off-page optimization. Gained experience with ORM strategies and created an official brand wiki.
Senior Executive, Search Engine Optimization at iProspect Communications 2, Worli, Mumbai
January 1, 2013 - August 1, 2014
Analyzed website traffic through organic search listings. Responsible for complete SEO process (on- and off-page optimization). Cleaned up bad links for removal and submission to Google Disavow Tool. Conducted initial and complete technical SEO audits for top brands in India. Implemented ORM strategies and trained juniors on on-page and off-page optimization; basic PPC knowledge; implemented SEM and tracking.
Executive, Search Engine Optimization at Ardent TISys, Goregaon, Mumbai
January 1, 2010 - December 1, 2012
Led a team of 3 SEO professionals; developed and implemented natural search strategy to achieve client objectives via organic search growth and non-black-hat practices. Researched and improved information architecture and web usability; assisted clients in web design and development; translated qualitative data into actionable recommendations; trained juniors; basic knowledge of PPC and SEM.
Software Developer at ECMS, Worli, Mumbai
January 1, 2008 - January 1, 2009
Designed and developed a payroll system using Visual FoxPro; contributed to software development tasks.

Education

Master of Science in Computer Science at SIES College of Arts, Science and Commerce, Mumbai
January 1, 2006 - January 1, 2008
Bachelor of Science in Computer Science at SIES College of Arts, Science and Commerce, Mumbai
January 1, 2003 - January 1, 2006
Higher Secondary Certificate (H.S.C.) at G.N. Khalsa College, Mumbai
January 1, 2001 - January 1, 2003
Secondary School Certificate (S.S.C.) at I.E.S Girls School No.2, Mumbai
January 1, 2000 - January 1, 2001

Qualifications

Google Analytics GA4 Certification
January 11, 2030 - April 7, 2026
Analytics Mania GA4 Training
January 11, 2030 - April 7, 2026
Generative and Agentic AI
January 11, 2030 - April 7, 2026
J2EE
January 11, 2030 - April 7, 2026
Diploma in Software Testing
January 11, 2030 - April 7, 2026
Post Graduate Diploma in Advanced Computing (DAC) CET
January 11, 2030 - April 7, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services