Self-employed content creator and video editor for YouTube and Instagram. Built a large audience and produced both short-form and long-form content; managed ideation, filming, editing and publishing; executed native brand integrations (mid-roll and social); collaborated with brands for editorial content.

Freelance Video Editor & Social Media Creative at Self-Employed

July 1, 2022 - Present

Edited short-form ads (10–60s) for TikTok and Instagram campaigns; transformed UGC and raw footage into high-converting creatives; implemented captions, pacing and hooks for performance optimization; collaborated with brands including Standard Chartered, Trip.com, NARS, Panasonic and Skintific.

Model / Editorial & Commercial Modeling at Jam Cast MGT HK / QUEST MODELS

August 1, 2024 - Present

Represented for editorial and commercial modeling; selected work includes clients in Hong Kong and international brands; on-camera performance for ads and content; fluent in English, Cantonese and Mandarin.

Content Creator & Video Editor (YouTube & Instagram) at Self Employed

July 1, 2023 - Present

Built a combined audience of 250,000+ followers. Generated 15M+ views. Produced short-form (Reels) and long-form (YouTube) content. Managed full pipeline: concept → filming → editing → publication. Brand collaborations with Chanel, Samsung, Disneyland, Mox Bank, Surfshark, Lipton.

Freelance Video Editor & Social Media Creative at Self Employed

July 1, 2022 - Present

Edited short-form ads (10–60s) for TikTok & Instagram campaigns. Transformed UGC and raw footage into high-converting creatives. Implemented captions, pacing, and hooks for performance optimization.