Development in Art Direction for commercial spaces, guiding each project from concept to reality. I work alongside different team members and adapt the design language to the specific needs of each brand, its audience, and its context. I am actively involved in material selection, aesthetic decisions, and solving technical challenges, always aiming for proposals that are coherent, feasible, and impactful. I have collaborated with brands ranging from the luxury segment to more accessible, mass-market proposals, both nationally and internationally, leading projects from concept through execution.

Alexander Beltran-Guevara

Development in Art Direction for commercial spaces, guiding each project from concept to reality. I work alongside different team members and adapt the design language to the specific needs of each brand, its audience, and its context. I am actively involved in material selection, aesthetic decisions, and solving technical challenges, always aiming for proposals that are coherent, feasible, and impactful. I have collaborated with brands ranging from the luxury segment to more accessible, mass-market proposals, both nationally and internationally, leading projects from concept through execution.

Available to hire

Development in Art Direction for commercial spaces, guiding each project from concept to reality. I work alongside different team members and adapt the design language to the specific needs of each brand, its audience, and its context.

I am actively involved in material selection, aesthetic decisions, and solving technical challenges, always aiming for proposals that are coherent, feasible, and impactful. I have collaborated with brands ranging from the luxury segment to more accessible, mass-market proposals, both nationally and internationally, leading projects from concept through execution.

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Work Experience

Art Director at Tolkae Studio
July 1, 2024 - Present
Current role focusing on art direction for commercial spaces, guiding projects from concept to reality; collaborating with teams; selecting materials; shaping design language to client needs; overseeing on-site installations.
Art Director and Production at FBW (Fashion & Beauty Workers)
September 1, 2022 - June 30, 2024
Translated brand needs into clear spatial proposals; maintained brand identity; managed on-site challenges; ensured delivery of design solutions that meet brand standards.
Art Director & Interior Architect at Domestika
September 1, 2022 - June 1, 2024
Led concept development and production for spaces; collaborated with artists and photographers; oversaw on-site installations; balanced aesthetics with feasibility.

Education

Art Director and Interior Architect at Universidad del Arte, Puebla, MX
January 11, 2030 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Real Estate & Construction