Hi! I'm Maddie, an Information Design graduate and visual storyteller who loves turning complex ideas into scroll-stopping content. I currently create and manage social media content for Walton Carpets and have previously completed a 6-month internship at Birthmark, an advertising agency in Pretoria, South Africa, where I created posts and promo videos for BBC South Africa while working with strict brand guidelines and creating content that resonates with a diverse South African audience. I'm confident and experienced working across tools like Adobe, Figma and of course Canva and CapCut (and I dabble in Blender for motion and 3D). I enjoy staying on top of trends and understanding how algorithms affect content and performance. I'd love to bring a mix of creativity, curiosity and fresh content ideas to help your brand stand out and build a genuinely engaged audience.

Maddie Walton

Hi! I'm Maddie, an Information Design graduate and visual storyteller who loves turning complex ideas into scroll-stopping content. I currently create and manage social media content for Walton Carpets and have previously completed a 6-month internship at Birthmark, an advertising agency in Pretoria, South Africa, where I created posts and promo videos for BBC South Africa while working with strict brand guidelines and creating content that resonates with a diverse South African audience. I'm confident and experienced working across tools like Adobe, Figma and of course Canva and CapCut (and I dabble in Blender for motion and 3D). I enjoy staying on top of trends and understanding how algorithms affect content and performance. I'd love to bring a mix of creativity, curiosity and fresh content ideas to help your brand stand out and build a genuinely engaged audience.

Available to hire

Hi! I’m Maddie, an Information Design graduate and visual storyteller who loves turning complex ideas into scroll-stopping content. I currently create and manage social media content for Walton Carpets and have previously completed a 6-month internship at Birthmark, an advertising agency in Pretoria, South Africa, where I created posts and promo videos for BBC South Africa while working with strict brand guidelines and creating content that resonates with a diverse South African audience. I’m confident and experienced working across tools like Adobe, Figma and of course Canva and CapCut (and I dabble in Blender for motion and 3D). I enjoy staying on top of trends and understanding how algorithms affect content and performance. I’d love to bring a mix of creativity, curiosity and fresh content ideas to help your brand stand out and build a genuinely engaged audience.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

UX/UI Intern at University of Pretoria App City
June 1, 2024 - June 14, 2024
Assisted with website design in WordPress and Wix, created short animation videos, and supported client research and meetings alongside the owner, gaining experience in a fast-paced, client-focused environment.
Design Intern at The Oaks Collective
June 1, 2025 - November 1, 2025
Assisted with design tasks and animation work, contributed to branding and marketing materials, created assets for web and social content, and collaborated with senior designers in a fast-paced environment.

Education

Bachelor of Information Design at University of Pretoria
January 11, 2030 - April 8, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education