Tanya McKey

Hi there, this project immediately caught my attention as it combines two things I care deeply about - building smart marketing systems and supporting meaningful, people-focused work. I work with businesses to clarify their messaging, understand exactly who they’re speaking to, and build sales funnels that actually convert. A big part of what I do is simplifying complex offers and making sure the right message reaches the right audience in a way that feels clear and compelling. I’ve also spent a lot of time working with LinkedIn, both organically and through outreach, so I’m comfortable using it to connect with decision-makers, especially in B2B spaces like HR and training. What stood out to me about this role is the opportunity to bring structure and strategy to something that genuinely makes an impact. I’d love to help refine the positioning, strengthen the funnel, and create a clear path from first touchpoint to conversion. I’m self-driven, easy to collaborate with, focused on delivering work that actually moves the needle, and comfortable working on a project basis. Would love to hear more about what you’re building.