Ross Abdellah

Lead end-to-end video production from concept through delivery, ensuring high-quality execution across branded and rights holder content. Define creative direction and collaborate cross-functionally with producers, creatives, and clients to execute content across digital and live environments. Execute on set with advanced expertise in camera, lighting, and audio while delivering polished content through editing, motion, and color workflows.

Produced and edited multi-platform content for Big Ten Network, supporting both digital and broadcast distribution across conference athletics. Shot and delivered game coverage and feature content across all 14 conference programs under tight turnaround times. Developed content aligned with programming strategy, contributing to consistent storytelling across platforms.

Edited video content supporting Indiana University Athletics across digital and recruiting platforms. Designed motion graphics for recruiting materials, enhancing visual storytelling for athlete promotion. Produced branded content supporting athlete NIL initiatives, enhancing athlete following.