Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a marketing professional focused on turning consumer insights into growth. I love translating data into actionable strategies for brands across markets, blending qualitative and quantitative research to inform product and marketing decisions. I’m passionate about understanding consumer behavior across global markets and turning complex insights into clear storytelling for leadership teams. I thrive in cross-functional settings and enjoy coordinating teams to deliver impactful campaigns.…I am a marketing professional focused on turning consumer insights into growth. I love translating data into actionable strategies for brands across markets, blending qualitative and quantitative research to inform product and marketing decisions. I’m passionate about understanding consumer behavior across global markets and turning complex insights into clear storytelling for leadership teams. I thrive in cross-functional settings and enjoy coordinating teams to deliver impactful campaigns.

Ivona Hron

Marketing Strategist, Brand Strategist, Product Marketer, +2





I am a marketing professional focused on turning consumer insights into growth. I love translating data into actionable strategies for brands across markets, blending qualitative and quantitative research to inform product and marketing decisions. I’m passionate about understanding consumer behavior across global markets and turning complex insights into clear storytelling for leadership teams. I thrive in cross-functional settings and enjoy coordinating teams to deliver impactful campaigns.…I am a marketing professional focused on turning consumer insights into growth. I love translating data into actionable strategies for brands across markets, blending qualitative and quantitative research to inform product and marketing decisions. I’m passionate about understanding consumer behavior across global markets and turning complex insights into clear storytelling for leadership teams. I thrive in cross-functional settings and enjoy coordinating teams to deliver impactful campaigns.

Available to hire

I am a marketing professional focused on turning consumer insights into growth. I love translating data into actionable strategies for brands across markets, blending qualitative and quantitative research to inform product and marketing decisions.

I’m passionate about understanding consumer behavior across global markets and turning complex insights into clear storytelling for leadership teams. I thrive in cross-functional settings and enjoy coordinating teams to deliver impactful campaigns.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing & Sales Consultant (B2B) at Merkur Versicherung AG

January 1, 2021 - June 1, 2023

Managed structured B2B client portfolio and supported revenue growth. Analyzed forecast data, sales performance metrics and partner results. Prepared structured performance reports to support management decision-making. Maintained and validated CRM data (contracts, documentation, partner records). Supported process improvements in partner communication and reporting flow. Coordinated cross-functional communication between sales and marketing. Ensured clarity and consistency in product and performance communication.

Research Coordinator at Laz Marketing Agency

June 1, 2020 - June 1, 2023

Coordinated market research projects from planning to execution; collected and analyzed consumer and market data to support marketing strategies; conducted competitor analysis and identified market trends.

Media Presenter at Pin Project d.o.o.

January 1, 2016 - January 1, 2021

Conducted structured market and competitor research; analyzed campaign performance data; prepared analytical reports summarizing key insights; supported strategic recommendations with data-backed arguments.