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Hi, I’m Michela Gubinelli, a Creative Designer with over 30 years of experience shaping sportswear, technical and luxury clothing collections. I excel in trend analysis and the creative design of collections for international brands. I love collaborating with design teams, organizing production processes for prototypes and samples, and delivering innovative, high-quality products that resonate with customers. Based in Coldrerio, Switzerland, I founded D3SIGNS 3.0 and currently work as a senior consultant at WHYNOT? Consulting. I’ve collaborated with brands such as Canada Goose, EA7 Emporio Armani, and Harley Davidson, and I’ve guided design projects from concept boards to fabric choices, fittings, and product development, always aiming for excellence.…Hi, I’m Michela Gubinelli, a Creative Designer with over 30 years of experience shaping sportswear, technical and luxury clothing collections. I excel in trend analysis and the creative design of collections for international brands. I love collaborating with design teams, organizing production processes for prototypes and samples, and delivering innovative, high-quality products that resonate with customers. Based in Coldrerio, Switzerland, I founded D3SIGNS 3.0 and currently work as a senior consultant at WHYNOT? Consulting. I’ve collaborated with brands such as Canada Goose, EA7 Emporio Armani, and Harley Davidson, and I’ve guided design projects from concept boards to fabric choices, fittings, and product development, always aiming for excellence.

Michela Gubinelli

Designer, Creative Director, Graphic Designer, +2

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Hi, I’m Michela Gubinelli, a Creative Designer with over 30 years of experience shaping sportswear, technical and luxury clothing collections. I excel in trend analysis and the creative design of collections for international brands. I love collaborating with design teams, organizing production processes for prototypes and samples, and delivering innovative, high-quality products that resonate with customers. Based in Coldrerio, Switzerland, I founded D3SIGNS 3.0 and currently work as a senior consultant at WHYNOT? Consulting. I’ve collaborated with brands such as Canada Goose, EA7 Emporio Armani, and Harley Davidson, and I’ve guided design projects from concept boards to fabric choices, fittings, and product development, always aiming for excellence.…Hi, I’m Michela Gubinelli, a Creative Designer with over 30 years of experience shaping sportswear, technical and luxury clothing collections. I excel in trend analysis and the creative design of collections for international brands. I love collaborating with design teams, organizing production processes for prototypes and samples, and delivering innovative, high-quality products that resonate with customers. Based in Coldrerio, Switzerland, I founded D3SIGNS 3.0 and currently work as a senior consultant at WHYNOT? Consulting. I’ve collaborated with brands such as Canada Goose, EA7 Emporio Armani, and Harley Davidson, and I’ve guided design projects from concept boards to fabric choices, fittings, and product development, always aiming for excellence.

Available to hire

Hi, I’m Michela Gubinelli, a Creative Designer with over 30 years of experience shaping sportswear, technical and luxury clothing collections. I excel in trend analysis and the creative design of collections for international brands. I love collaborating with design teams, organizing production processes for prototypes and samples, and delivering innovative, high-quality products that resonate with customers.

Based in Coldrerio, Switzerland, I founded D3SIGNS 3.0 and currently work as a senior consultant at WHYNOT? Consulting. I’ve collaborated with brands such as Canada Goose, EA7 Emporio Armani, and Harley Davidson, and I’ve guided design projects from concept boards to fabric choices, fittings, and product development, always aiming for excellence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

French

Intermediate

Work Experience

Creative Expert and Senior Consultant at WHYNOT? Consulting

January 1, 2023 - Present

Provide fashion, technical sport/sportswear and accessories consulting; support creative and organizational management of projects and product development processes, prototypes and sample development; collaborate with teams and brands to deliver innovative, high-quality solutions.

Head Creative Design, Founder and Partner at D3SIGNS 3.0

January 1, 2013 - January 31, 2025

Founded the studio in Switzerland, transferring experience from Italy. Designed and developed collections for international brands such as Canada Goose, EA7 Emporio Armani, Harley Davidson, Vuarnet, The North Face, Goldwin, Millet, etc. Created trend boards, defined fabrics and technical details, and managed fittings. Supported brands in challenges related to creation, development and sale of products.

Head Creative Design at Signs & Designs

January 1, 2000 - January 1, 2013

Designed and developed products for major international sportswear and technical sports brands; collaborated with global factories; participated in leading international trade shows; conducted trend research and created bespoke collections for clients; contributed to brand creation.

Designer at Signs & Designs

January 1, 1992 - January 1, 2000

Started as employee designer for sportswear and technical sports lines; maintained close contact with factories producing client designs; contributed to design and development of products including military uniforms with a focus on functionality, materials, ergonomics, and institutional specifications.

Prototipista e Modellista at Lara Knit S.r.l.

January 1, 1989 - January 1, 1993

Created sports articles and developed sizing; collaborated with cutting, production and warehouse departments.

Head Creative Design and Founder and Partner at D3SIGNS 3.0

January 1, 2013 - January 31, 2025

Foundation of the firm in Switzerland, transferring the experience gained to Italy; design and development of collections for international brands (e.g., Canada Goose, EA7 Emporio Armani, Harley Davidson); creation of trend boards, definition of fabrics and technical details, management of fittings; support for brands to address issues related to the creation, development and sale of products

Designer (employee) - Sportswear at SIGNS & DESIGNS

January 1, 1992 - January 1, 2000

Employee designer of sportswear and technical sports lines; collaboration with factories producing customer drawings; development of product designs

Prototypist and Pattern Maker at Lara Knit S.r.l.

January 1, 1989 - January 1, 1993

Creation of sporting goods and size development; collaboration in cutting, production and warehouse departments

Employee Designer at Signs & Designs

January 1, 1992 - January 1, 2000

I began working as an employee designer of sportswear and technical sports lines; enhanced my education by completing the design experience with product development. I worked closely with the factories that produced our customers' drawings.