I'm a Graphic Designer with a Master’s degree in Advertising and Public Relations, and I have hands-on experience developing brand identities, packaging and marketing assets for small businesses and product-based brands. I'm proficient in Figma and Adobe Creative Suite, crafting clear, strategic design solutions that resonate with target audiences and align with business goals. I have a strong understanding of visual communication, typography and layout, and I bring excellent organisation and client communication skills developed through customer-facing roles. I enjoy collaborating with clients to turn ideas into cohesive design systems.

Lolita Dovhopol

I'm a Graphic Designer with a Master’s degree in Advertising and Public Relations, and I have hands-on experience developing brand identities, packaging and marketing assets for small businesses and product-based brands. I'm proficient in Figma and Adobe Creative Suite, crafting clear, strategic design solutions that resonate with target audiences and align with business goals. I have a strong understanding of visual communication, typography and layout, and I bring excellent organisation and client communication skills developed through customer-facing roles. I enjoy collaborating with clients to turn ideas into cohesive design systems.

Available to hire

I’m a Graphic Designer with a Master’s degree in Advertising and Public Relations, and I have hands-on experience developing brand identities, packaging and marketing assets for small businesses and product-based brands. I’m proficient in Figma and Adobe Creative Suite, crafting clear, strategic design solutions that resonate with target audiences and align with business goals.

I have a strong understanding of visual communication, typography and layout, and I bring excellent organisation and client communication skills developed through customer-facing roles. I enjoy collaborating with clients to turn ideas into cohesive design systems.

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Language

English
Fluent
Ukrainian
Fluent
Russian
Fluent

Work Experience

Freelance Graphic Designer at Portfolio & Independent Projects
January 1, 2023 - Present
Developed visual identities and branding concepts for product-based and small businesses; designed packaging and label systems including beauty products, wine labels and a tea packaging series; created social media graphics, banners and promotional materials for marketing use; conducted audience and competitor research to ensure designs support positioning and sales goals; managed projects from concept development to final production files.
Customer Assistant at Marks & Spencer
January 1, 2023 - Present
Delivered customer service in a fast-paced environment and resolved issues independently. Trusted with transaction approvals and supporting team operations.
Customer Service Assistant at Scotmid
January 1, 2022 - January 1, 2023
Assisted customers and maintained store organisation and presentation standards.

Education

Master of Arts in Advertising and Public Relations at Sumy State University
January 1, 2017 - January 1, 2022
Bachelor of Arts in Advertising and Public Relations at Sumy State University
January 1, 2017 - January 1, 2022
Certificate in Business, Administration and Accounting at Dundee and Angus College
January 1, 2025 - January 1, 2025

Qualifications

Certificate in Business, Administration and Accounting
January 1, 2025 - January 1, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail