Natalia Medvedieva
I’m a multidisciplinary creative known for my ability to think outside the box, generate bold ideas, and turn brave experiments into impactful design.
About
I’m a multidisciplinary creative known for my ability to think outside the box, generate bold ideas, and turn brave experiments into impactful design. I see creativity as a process of discovery, blending intuition, emotions, and strategy to craft stories that surprise, inspire, and connect.
I turn bold ideas and creative experiments into stories that engage and resonate. With a multidisciplinary background across fashion, branding, visual and digital design, I bring a 360° perspective to shaping ideas into immersive experiences. I’ve founded fashion and lifestyle brands, organised events and travel experiences that bring together community, culture, and design.
- 15 years' experience
- Joined April 2026
Skills· 12
Languages
- EnglishFluent
- DutchIntermediate
- UkrainianFluent
- RussianFluent
Industry experience
- Media & Entertainment
- Retail
- Software & Internet
- Professional Services
- Consumer Goods
Work experience· 8 roles
Founder and Creative Director responsibilities including leading the brand's creative vision, identity, and collection development; concept development and photoshoot direction; crafting AI-powered digital campaigns.
Art direction and design of global digital marketing campaigns (website, CRM, social media, paid ads, app). Content strategy. Customer journey for bikes and gear digital launches.
Art direction and design of editorials, lookbooks and newsletters. New digital concepts development, components redesign. Website, outlet and app visual updates.
Education· 5
Certifications and awards· 5
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