I am a strategic marketing professional with over 15 years of experience shaping brand direction, leading campaigns, and supporting sustainable business growth. I bring a strong ability to craft clear, compelling messaging that accurately reflects brand identity while strengthening market presence and delivering commercial outcomes through customer-focused initiatives. With a well-developed intuition for brand needs, I am skilled in aligning strategy with execution— effectively managing priorities across multiple platforms, including content development and campaign delivery. I take a structured and considered approach to marketing, ensuring consistency, clarity, and impact across all touch-points. I am a self-motivated remote worker and also available onsite pending location. Queensland, Australia

I am a strategic marketing professional with over 15 years of experience shaping brand direction, leading campaigns, and supporting sustainable business growth. I bring a strong ability to craft clear, compelling messaging that accurately reflects brand identity while strengthening market presence and delivering commercial outcomes through customer-focused initiatives. With a well-developed intuition for brand needs, I am skilled in aligning strategy with execution— effectively managing priorities across multiple platforms, including content development and campaign delivery. I take a structured and considered approach to marketing, ensuring consistency, clarity, and impact across all touch-points. I am a self-motivated remote worker and also available onsite pending location. Queensland, Australia

Available to hire

I am a strategic marketing professional with over 15 years of experience shaping brand direction, leading campaigns, and supporting sustainable business growth. I bring a strong ability to craft clear, compelling messaging that accurately reflects brand identity while strengthening market presence and delivering commercial outcomes through customer-focused initiatives.

With a well-developed intuition for brand needs, I am skilled in aligning strategy with execution— effectively managing priorities across multiple platforms, including content development and campaign delivery. I take a structured and considered approach to marketing, ensuring consistency, clarity, and impact across all touch-points. I am a self-motivated remote worker and also available onsite pending location.
Queensland, Australia

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Experience Level

Expert

Work Experience

Product Development Manager at Readers Digest / Time Life
January 1, 2006 - December 31, 2008
Led copy development for new DVD launches and promotional materials with a 12-month forecast; Coordinated product launches in partnership with marketing; Developed product roadmaps aligned with business objectives; Managed product lifecycle decisions; Analyzed market trends and proposed title acquisitions; 12-month budgeting forecast.
Assistant Brand Manager at Hartmann Medical
January 1, 2008 - December 31, 2011
Led marketing portfolio ACE initiatives; Developed promotional materials; Coordinated efforts with PR agencies; Assisted brand management and cross-functional campaigns to strengthen market presence.
Marketing Portfolio Lead at ACE. (Tile & Stone Importer)
January 1, 2011 - Present
End-to-end marketing; lead marketing strategy for product launches; shape brand messaging; develop marketing collateral; oversee social media and campaign execution; plan customer events; maintain consistent brand reputation; extensive use of AI for monthly reporting; Wordpress, WooCommerce, Shopify, Etsy, Buffer, Hootsuite, Canva.

Education

Bachelor of Business (International Business and Marketing) at University of the Sunshine Coast
January 11, 2030 - April 10, 2026

Qualifications

Certificate in Digital Marketing
January 11, 2030 - April 10, 2026
HarvardX Online Courses: The Art of Persuasive Writing
January 11, 2030 - April 10, 2026
HarvardX Online Courses: Fundamentals of Digital Marketing
January 11, 2030 - April 10, 2026
HarvardX Online Courses: Digital Marketing Analytics: Tools and Techniques
January 11, 2030 - April 10, 2026
Certificate: Digital Marketing (ADMA)
January 11, 2030 - April 10, 2026

Industry Experience

Media & Entertainment, Professional Services, Education