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I’m a communications professional who built WOIO’s data journalism department from the ground up and created a revenue-generating digital show that grew YouTube subscribers by 18%. I translate complex data and information into clear, audience-focused content across broadcast, digital, and print platforms. I lead teams, produce high-volume content under tight deadlines, and use modern AI tools to accelerate research and production while maintaining editorial judgment and creative ownership. My work blends storytelling with data visualization and media strategy to drive measurable audience and revenue outcomes. I’ve built and managed cross-platform teams, overseen end-to-end production, and delivered crisis communications, training, and strategic storytelling for diverse clients and organizations.…I’m a communications professional who built WOIO’s data journalism department from the ground up and created a revenue-generating digital show that grew YouTube subscribers by 18%. I translate complex data and information into clear, audience-focused content across broadcast, digital, and print platforms. I lead teams, produce high-volume content under tight deadlines, and use modern AI tools to accelerate research and production while maintaining editorial judgment and creative ownership. My work blends storytelling with data visualization and media strategy to drive measurable audience and revenue outcomes. I’ve built and managed cross-platform teams, overseen end-to-end production, and delivered crisis communications, training, and strategic storytelling for diverse clients and organizations.

Jeff Slawson

Executive Producer, Story Producer, Content Producer, +5

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I’m a communications professional who built WOIO’s data journalism department from the ground up and created a revenue-generating digital show that grew YouTube subscribers by 18%. I translate complex data and information into clear, audience-focused content across broadcast, digital, and print platforms. I lead teams, produce high-volume content under tight deadlines, and use modern AI tools to accelerate research and production while maintaining editorial judgment and creative ownership. My work blends storytelling with data visualization and media strategy to drive measurable audience and revenue outcomes. I’ve built and managed cross-platform teams, overseen end-to-end production, and delivered crisis communications, training, and strategic storytelling for diverse clients and organizations.…I’m a communications professional who built WOIO’s data journalism department from the ground up and created a revenue-generating digital show that grew YouTube subscribers by 18%. I translate complex data and information into clear, audience-focused content across broadcast, digital, and print platforms. I lead teams, produce high-volume content under tight deadlines, and use modern AI tools to accelerate research and production while maintaining editorial judgment and creative ownership. My work blends storytelling with data visualization and media strategy to drive measurable audience and revenue outcomes. I’ve built and managed cross-platform teams, overseen end-to-end production, and delivered crisis communications, training, and strategic storytelling for diverse clients and organizations.

Available to hire

I’m a communications professional who built WOIO’s data journalism department from the ground up and created a revenue-generating digital show that grew YouTube subscribers by 18%. I translate complex data and information into clear, audience-focused content across broadcast, digital, and print platforms. I lead teams, produce high-volume content under tight deadlines, and use modern AI tools to accelerate research and production while maintaining editorial judgment and creative ownership.

My work blends storytelling with data visualization and media strategy to drive measurable audience and revenue outcomes. I’ve built and managed cross-platform teams, overseen end-to-end production, and delivered crisis communications, training, and strategic storytelling for diverse clients and organizations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Host and Executive Producer, Stadium Showdown at WOIO (Gray Television)

March 1, 2025 - Present

Created and launched a weekly digital show centered on the Cleveland Browns stadium debate, generating advertising revenue with minimal staff. Manage a team of seven reporters, overseeing story assignments, source development, and editorial direction on a five-day production cycle. Drove an 18% increase in YouTube subscribers since the show's launch and expanded the station's reach across digital platforms. Produce, write, edit, and host the full show end-to-end; write and copy edit two show-specific web stories weekly.

Data Journalist and News Anchor at WOIO (Gray Television)

September 1, 2021 - Present

Established and built the data journalism department from scratch, creating a self-sustaining unit that translates complex datasets into accessible on-air and digital content. Produce approximately 10 data-driven stories weekly with accompanying web content; design more than 20 graphics and visual tools per week to support storytelling; make independent editorial decisions under tight deadlines.

Independent Media Consultant at Remote

March 1, 2023 - Present

Crisis communications and spokesperson training for clients; develop crisis communications plans and media strategies tailored to client risks and messaging needs; review recorded sessions to identify messaging strengths and areas for improvement. Trained executives at Poppulo and Goodwill on media engagement, podcast media, and crisis communications strategies.

Multi-Media Journalist and News Anchor at WKBW (E.W. Scripps)

July 1, 2017 - August 1, 2021

General assignment reporter, filming, editing, and producing five television stories weekly under strict deadlines. Pitched more than 14 fully developed story ideas weekly, managing the full editorial process from concept through on-air delivery. Wrote accompanying web stories for each segment, contributing to the station's digital audience growth.

Assignment Desk Editor at WPIX

January 1, 2016 - December 31, 2016

Managed editorial flow and assignments for the New York desk, supporting daily newscasts and digital content.

Production Intern at MSNBC (with Kate Snow)

January 1, 2016 - December 31, 2016

Production intern in New York, supporting program development and on-air production.

Independent Media Consultant at Independent / Remote

March 1, 2023 - Present

Crisis Communications and Spokesperson Training. Provide hands-on media training for clients through simulated interviews and podcast recordings using professional broadcast equipment. Develop crisis communications plans and media strategies tailored to client-specific risks and messaging needs. Review recorded sessions with clients to identify messaging strengths and areas for improvement, shaping how they handle real media interactions. Trained upper level executives at Poppulo, Goodwill on media engagement, podcast media and crisis communications strategies.