Hi, I’m Rodrigo Custodio. I’m a senior art director and brand designer with 15+ years directing brand identity, visual communication, and executive presentation design for 200+ clients across healthcare, energy, B2B, education, and nonprofit sectors on three continents. I work hands-on across the full creative stack—brand systems, web/UI, video production, and high-stakes C-suite decks—and I’m comfortable leading designers, writers, and developers. I’m trilingual (English, Portuguese, Spanish) with cross-cultural fluency and AI-enhanced workflows that accelerate delivery without sacrificing craft. I thrive in collaborative environments, mentor multidisciplinary teams, and I’m passionate about delivering strategic, high-quality work that resonates with audiences and stakeholders.

Rodrigo Custodio

Hi, I’m Rodrigo Custodio. I’m a senior art director and brand designer with 15+ years directing brand identity, visual communication, and executive presentation design for 200+ clients across healthcare, energy, B2B, education, and nonprofit sectors on three continents. I work hands-on across the full creative stack—brand systems, web/UI, video production, and high-stakes C-suite decks—and I’m comfortable leading designers, writers, and developers. I’m trilingual (English, Portuguese, Spanish) with cross-cultural fluency and AI-enhanced workflows that accelerate delivery without sacrificing craft. I thrive in collaborative environments, mentor multidisciplinary teams, and I’m passionate about delivering strategic, high-quality work that resonates with audiences and stakeholders.

Available to hire

Hi, I’m Rodrigo Custodio. I’m a senior art director and brand designer with 15+ years directing brand identity, visual communication, and executive presentation design for 200+ clients across healthcare, energy, B2B, education, and nonprofit sectors on three continents. I work hands-on across the full creative stack—brand systems, web/UI, video production, and high-stakes C-suite decks—and I’m comfortable leading designers, writers, and developers.

I’m trilingual (English, Portuguese, Spanish) with cross-cultural fluency and AI-enhanced workflows that accelerate delivery without sacrificing craft. I thrive in collaborative environments, mentor multidisciplinary teams, and I’m passionate about delivering strategic, high-quality work that resonates with audiences and stakeholders.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Fluent

Work Experience

Senior Creative Director - Global Brand and Digital at Ascend SC / Sumitomo Corporation Tubular Energy
January 1, 2022 - Present
Own end-to-end creative direction for a global brand across presentations, campaigns, digital assets, video, motion graphics, and executive materials. Built and led an in-house creative studio delivering design, animation, UX/UI, copywriting, branding, and digital production for worldwide markets. Developed AI-powered visualization and multilingual voice-over systems reducing production time and costs by 60% while maintaining brand consistency. Led international trade shows, product launches, and executive communications across 10+ countries. Unified messaging and visual identity across North America, UK, Europe, and the Middle East, and produced technical explainers and 3D animations.
Chief Creative Officer at ZNA Agency
January 1, 2019 - December 31, 2021
Directed global creative strategy for 200+ brands across the U.S., Europe, and Latin America. Led multidisciplinary teams delivering brand identity systems, campaigns, websites, and multimedia production at scale. Established creative standards, QA processes, and team structures for a high-volume international client portfolio.
Graphic and Web Design Manager at RemoteMD
January 1, 2021 - December 31, 2022
Rebuilt complete brand identity and digital presence for a telehealth company entering a growth market. Produced multi-channel creative assets, UX/UI frameworks, and digital communication materials across patient-facing and internal stakeholder channels. Managed the full design and digital production pipeline across brand, web, and communications.
Senior Creative Manager at Lisanne Wellness Center
January 1, 2019 - December 31, 2020
Led branding, digital marketing, and multimedia content supporting major healthcare expansion. Developed patient engagement campaigns and visual communication strategies across digital and print.
Marketing Communications Manager at Advanced Fertility Center of Texas
January 1, 2016 - December 31, 2020
Managed digital communication, video content, and brand strategy for a leading fertility center. Created educational content and marketing materials that strengthened patient engagement and brand trust.
Senior Art Director at Golden Corp GM5
January 1, 2011 - December 31, 2013
Directed creative production for major national brands across print, digital, and outdoor campaigns. Led art direction for high-profile advertising initiatives requiring consistent visual excellence across channels.
Senior Marketing & Brand Design Consultant at Ascend SC / Sumitomo Corporation Tubular Energy
January 1, 2022 - January 1, 2026
Dedicated in-house creative lead for a global tubular-energy organization, producing 2,800+ design deliverables across branding, presentations, web, video, and event materials over four years. Led branding transformation, named and guidelines development, and executive materials for global stakeholders; produced trade show and event graphics; directed executive interviews and product videos; built an AI-assisted production workflow to improve repeatability and turnaround.
Graphic & Web Design Manager at RemoteMD (Telehealth)
January 1, 2021 - January 1, 2022
Rebuilt the company’s brand identity and full digital presence, repositioning a growing telehealth organization in a competitive market. Produced web visuals, UI/UX frameworks, and multi-channel marketing assets across patient-facing and internal channels, improving consistency across customer touchpoints.
Chief Creative Officer / Creative Director at ZNA Agency
January 1, 2019 - January 1, 2021
Directed brand, campaign, web, and multimedia work for 200+ clients across the U.S., Europe, and Latin America, including national and multinational brands. Built and mentored multidisciplinary teams of designers, writers, and developers, balancing hands-on creative execution with art direction and quality oversight. Established creative standards and processes to maintain brand consistency and production quality in a fast-paced environment.
Senior Art Director at Golden Corp / GM5
January 1, 2011 - January 1, 2013
Directed campaign and advertising creative for major national brands across print, digital, and outdoor media, building strong foundations in concept-driven art direction and visual storytelling.

Education

Bachelor's Degree at UNASP
January 11, 2030 - April 11, 2026
Graphic Design Certification at Ashworth University
January 11, 2030 - April 11, 2026
Bachelor's Degree, Computer/IT Management at UNASP
January 11, 2030 - April 11, 2026
Graphic Design Certification at Ashworth University
January 11, 2030 - April 11, 2026
Google Digital Marketing Certification at Google
January 11, 2030 - April 11, 2026
Google AI Model Processing and Analytics Certification at Google
January 11, 2030 - April 11, 2026
Bachelor’s Degree, Computer / IT Management at UNASP
January 11, 2030 - May 29, 2026
Graphic Design Certification at Ashworth University
January 11, 2030 - May 29, 2026

Qualifications

Google Digital Marketing Certification
January 11, 2030 - April 11, 2026
Google AI Model Processing and Analytics Certification
January 11, 2030 - April 11, 2026
Google Digital Marketing Certification
January 11, 2030 - April 11, 2026
Google AI Model Processing and Analytics Certification
January 11, 2030 - April 11, 2026
Google Digital Marketing Certification
January 11, 2030 - April 11, 2026
Google AI Model Processing and Analytics Certification
January 11, 2030 - April 11, 2026
Graphic Design Certification
January 11, 2030 - April 11, 2026
Bachelor's Degree, Computer/IT Management
January 11, 2030 - April 11, 2026
Google Digital Marketing Certification
January 11, 2030 - May 29, 2026
Google AI Model Processing & Analytics Certification
January 11, 2030 - May 29, 2026

Industry Experience

Healthcare, Media & Entertainment, Professional Services, Energy & Utilities, Software & Internet, Education