I’m a creative marketing and social media professional with a track record in brand activation, influencer partnerships, and content development across esports, education, and digital agencies. I enjoy turning data into engaging stories and collaborating with cross-functional teams to drive meaningful audience connection. I thrive in fast-paced environments, love staying on top of culture and platform trends, and am passionate about building consistent brand voices across channels while delivering measurable results.

Sara Zagonska

I’m a creative marketing and social media professional with a track record in brand activation, influencer partnerships, and content development across esports, education, and digital agencies. I enjoy turning data into engaging stories and collaborating with cross-functional teams to drive meaningful audience connection. I thrive in fast-paced environments, love staying on top of culture and platform trends, and am passionate about building consistent brand voices across channels while delivering measurable results.

Available to hire

I’m a creative marketing and social media professional with a track record in brand activation, influencer partnerships, and content development across esports, education, and digital agencies. I enjoy turning data into engaging stories and collaborating with cross-functional teams to drive meaningful audience connection.

I thrive in fast-paced environments, love staying on top of culture and platform trends, and am passionate about building consistent brand voices across channels while delivering measurable results.

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Language

Polish
Fluent
English
Advanced

Work Experience

Social Media Manager at LemonTree / Coanda Esports
June 2, 2022 - September 2, 2025
Built and managed a network of influencers and brand ambassadors to support strategic initiatives. Developed content strategies aligned with audience behavior and platform trends. Ensured brand voice and consistency across social platforms.
Community Manager at Latana Brand Tracking
November 2, 2021 - April 2, 2022
Conducted consumer research and developed targeted outreach strategies. Created branded visual assets to support digital marketing initiatives. Designed and managed Facebook Ad campaigns to increase visibility and conversions.
Content & Social Media Specialist at BuzzER Marketing Agency
November 1, 2020 - April 1, 2021
Created and managed content and social media campaigns, supporting overall digital marketing initiatives and brand storytelling.
Public Relations Manager at ESN Wroclaw
August 1, 2020 - March 31, 2021
Led an information platform project to support the integration of foreign students with the academic community; produced articles about studies in Poland; coordinated online communications and event outreach.
Junior Lead Generator at App Lover Full-Stack Digital Agency
December 1, 2020 - July 1, 2021
Managed LinkedIn outbound campaigns, enhancing lead generation and engagement; optimized CRM processes to streamline communication and increase conversions.
Marketing Specialist at App Lover Full-Stack Digital Agency
June 1, 2021 - October 1, 2021
Managed LinkedIn outbound campaigns, enhancing lead generation and engagement; optimized CRM processes to streamline communication and increase conversions.
HR Assistant (Internship) at Experum HR (Non-Profit)
July 1, 2018 - August 31, 2018
Created articles and descriptions for ESN Poland, LinkedIn content; proofread articles and posts for communication channels (Facebook, Instagram); translated from Polish to English and performed voiceovers.
Junior Development Manager at Fun Media
April 1, 2019 - April 1, 2020
Managed CV screening and data organization; supported HR functions; assisted candidate sourcing and recruitment processes; gained insights into talent acquisition.

Education

Master of Communications Management at Wroclaw University
January 11, 2030 - April 13, 2026
Bachelor of Business Management at Wroclaw University of Business
January 11, 2030 - April 13, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Gaming, Education, Non-Profit Organization, Software & Internet