I am a bilingual marketing professional and strategic consultant dedicated to bridging the gap between high-level creative vision and commercial reality. With a background rooted in the "minimalist chic" and luxury sectors, I specialize in structuring high-value brand partnerships and managing complex brand identities within the North American and European markets. What I’ve Done Most recently, I served as a Bilingual Brand Manager at Aosom Canada, where I acted as the central strategic connector for nine distinct sub-brands. I have a proven track record of navigating the full lifecycle of brand development—from defining visual and verbal identities to executing data-driven through-the-line (TTL) activation campaigns and managing large-scale SKU portfolios. My Experience • Partnership Structuring: Expertise in defining collaboration models between media entities and luxury houses, ensuring creative storytelling aligns with business objectives. • Integrated Communications: Comprehensive experience in social media strategy, UGC program management, and high-energy video content production (planning, filming, and editing). • Commercial Rigour: Strong command of P&L management, budget framing, and pricing strategies to ensure partnership profitability. What Makes Me Stand Out What sets me apart is my "dual-culture" professional lens. Holding a B.B.A. from Quebec and being fully bilingual in French and English, I offer a unique perspective on international brand expansion. I combine the disciplined organizational rigour of a corporate brand manager with the aesthetic sensitivity required for "Quiet Luxury" and premium lifestyle brands. I am an agile, immediate-start freelancer who leverages AI-driven workflows to deliver high-quality results with speed and precision.

Lauriane Nonone

I am a bilingual marketing professional and strategic consultant dedicated to bridging the gap between high-level creative vision and commercial reality. With a background rooted in the "minimalist chic" and luxury sectors, I specialize in structuring high-value brand partnerships and managing complex brand identities within the North American and European markets. What I’ve Done Most recently, I served as a Bilingual Brand Manager at Aosom Canada, where I acted as the central strategic connector for nine distinct sub-brands. I have a proven track record of navigating the full lifecycle of brand development—from defining visual and verbal identities to executing data-driven through-the-line (TTL) activation campaigns and managing large-scale SKU portfolios. My Experience • Partnership Structuring: Expertise in defining collaboration models between media entities and luxury houses, ensuring creative storytelling aligns with business objectives. • Integrated Communications: Comprehensive experience in social media strategy, UGC program management, and high-energy video content production (planning, filming, and editing). • Commercial Rigour: Strong command of P&L management, budget framing, and pricing strategies to ensure partnership profitability. What Makes Me Stand Out What sets me apart is my "dual-culture" professional lens. Holding a B.B.A. from Quebec and being fully bilingual in French and English, I offer a unique perspective on international brand expansion. I combine the disciplined organizational rigour of a corporate brand manager with the aesthetic sensitivity required for "Quiet Luxury" and premium lifestyle brands. I am an agile, immediate-start freelancer who leverages AI-driven workflows to deliver high-quality results with speed and precision.

Available to hire

I am a bilingual marketing professional and strategic consultant dedicated to bridging the gap between high-level creative vision and commercial reality. With a background rooted in the “minimalist chic” and luxury sectors, I specialize in structuring high-value brand partnerships and managing complex brand identities within the North American and European markets.
What I’ve Done
Most recently, I served as a Bilingual Brand Manager at Aosom Canada, where I acted as the central strategic connector for nine distinct sub-brands. I have a proven track record of navigating the full lifecycle of brand development—from defining visual and verbal identities to executing data-driven through-the-line (TTL) activation campaigns and managing large-scale SKU portfolios.
My Experience
• Partnership Structuring: Expertise in defining collaboration models between media entities and luxury houses, ensuring creative storytelling aligns with business objectives.
• Integrated Communications: Comprehensive experience in social media strategy, UGC program management, and high-energy video content production (planning, filming, and editing).
• Commercial Rigour: Strong command of P&L management, budget framing, and pricing strategies to ensure partnership profitability.
What Makes Me Stand Out
What sets me apart is my “dual-culture” professional lens. Holding a B.B.A. from Quebec and being fully bilingual in French and English, I offer a unique perspective on international brand expansion. I combine the disciplined organizational rigour of a corporate brand manager with the aesthetic sensitivity required for “Quiet Luxury” and premium lifestyle brands. I am an agile, immediate-start freelancer who leverages AI-driven workflows to deliver high-quality results with speed and precision.

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Language

French
Fluent
English
Fluent

Work Experience

Brand Manager at Aosom Canada
April 1, 2022 - Present
Managed a portfolio of 5 lifestyle brands across Instagram and Facebook; implemented content strategies achieving up to 75% audience growth; led bilingual product storytelling, SEO-driven narratives, and market localization; conducted keyword research and competitive analysis to optimize conversion and brand value.
French Teacher at Fast Forward French
January 2, 2022 - April 2, 2022
Prepared federal officials for accelerated learning in French using active pedagogy tailored to professional proficiency levels.

Education

B.A.A. in Marketing at UQTR, Quebec
January 11, 2030 - April 13, 2026
LV MH Certificate at Luxury Group (LV MH)
January 1, 2024 - April 13, 2026
B.A.A. in Marketing at UQTR, Quebec
January 11, 2030 - April 13, 2026

Qualifications

LV MH Certificate
January 11, 2030 - April 13, 2026
LVMH Certificate
January 1, 2024 - April 13, 2026
LVMH Certificate
January 1, 2024 - April 13, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Consumer Goods