BV

Bhasha Vaishnav

Available to hire

Social media and brand storytelling professional with 9+ years of copywriting experience across agencies, small businesses, and founder-led brands.

About

Social media and brand storytelling professional with 9+ years of copywriting experience across agencies, small businesses, and founder-led brands. I create content strategies, campaigns, and platform-native storytelling that help brands grow with clarity, consistency, and cultural relevance.

I’m strong in social copy, organic growth thinking, brand voice, and turning business goals into content people actually want to engage with.

  • 10 years' experience
  • Joined April 2026

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services

Work experience· 8 roles

Brand Strategy + Content Platform Lead · SmallBizHypeWoman PageNov 2025 – Present · 1 yr 1 mo

Built an educational and spotlight content platform helping small businesses improve brand clarity, messaging, and marketing direction through short-form frameworks and real business features. Developed repeatable content systems, including series, hooks, captions, and narrative angles designed to grow reach, saves, and audience trust. Translated real business observations into actionable content around positioning, offer framing, audience pain points, and content opportunities.

UX Writing Intern · Zynk AppSep 2024 – Dec 2024 · 4 mos

Improved onboarding clarity by repositioning contact sync to the beginning of the flow, reducing friction and enabling faster activation. Created microcopy and conducted UX audits to strengthen clarity, user control, and accessibility across key journeys.

Selected Academic Projects – UX Writing · UX Writing HubApr 2024 – Dec 2024 · 9 mos

Built UX writing samples across onboarding flows, error messages, empty states, tooltips, and notifications. Conducted user research, created wireframes, and performed A/B testing for a sustainability app concept.

Marketing Specialist · OpenObserveNov 2023 – Feb 2024 · 4 mos
Brand Consultant & Social Media Strategist · SpundhannAug 2023 – Present · 3 yrs 4 mos
Creative Partner · The Womb CommunicationsAug 2017 – Sep 2021 · 4 yrs 2 mos
Senior Copywriter · Law & Kenneth Saatchi & SaatchiJul 2015 – Jul 2017 · 2 yrs 1 mo
Senior Copywriter · Havas GroupApr 2014 – May 2015 · 1 yr 2 mos

Education· 5

UX Writing Academy · UX Writing Hub2030 – 2026
Code in Place - Python (Beginner) · Stanford University2030 – 2026
Google Digital Marketing & E-commerce · Coursera2030 – 2026
PG Diploma: Crafting Creative Communications · Mudra Institute of Communications, India2030 – 2026

Certifications and awards· 5

UX Writing Academy2030 – 2026
Code in Place - Python (Beginner)2030 – 2026
Google Digital Marketing & E-commerce2030 – 2026
PG Diploma: Crafting Creative Communications2030 – 2026

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