I'm Tyrone J. Gentry, a Senior Graphic Designer based in Charlotte, NC with over a decade of experience in brand development, digital marketing, and cross-platform visual storytelling. I have a proven track record of managing high-level brand communications for major retail headquarters and corporate environments. I excel at translating complex creative briefs into high-impact visual assets that drive engagement while maintaining brand integrity. I collaborate with cross-functional teams to deliver UI/UX-friendly design, photography, and production assets across channels.

Tyrone J. Gentry

I'm Tyrone J. Gentry, a Senior Graphic Designer based in Charlotte, NC with over a decade of experience in brand development, digital marketing, and cross-platform visual storytelling. I have a proven track record of managing high-level brand communications for major retail headquarters and corporate environments. I excel at translating complex creative briefs into high-impact visual assets that drive engagement while maintaining brand integrity. I collaborate with cross-functional teams to deliver UI/UX-friendly design, photography, and production assets across channels.

Available to hire

I’m Tyrone J. Gentry, a Senior Graphic Designer based in Charlotte, NC with over a decade of experience in brand development, digital marketing, and cross-platform visual storytelling. I have a proven track record of managing high-level brand communications for major retail headquarters and corporate environments.

I excel at translating complex creative briefs into high-impact visual assets that drive engagement while maintaining brand integrity. I collaborate with cross-functional teams to deliver UI/UX-friendly design, photography, and production assets across channels.

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Language

English
Fluent

Work Experience

Senior Graphic Designer at Rack Room Shoes HQ
February 1, 2023 - September 1, 2025
Led visual projects for the brand communications team, ensuring global brand guideline adherence across channels. Developed high‑end email templates and collateral to streamline corporate messaging for PR and the Department Director. Managed the intranet visual identity with site banners, custom icons, and weekly content to boost employee engagement. Implemented AI‑assisted background removal and object expansion in Photoshop.
Graphic Designer / Supplier Consultant at AvidXchange
March 1, 2019 - April 1, 2022
Engineered digital marketing assets, E‑books, and social media advertising to support large‑scale lead generation campaigns. Served as the primary creative resource for internal branding across corporate departments. Directed photography and post‑production for major corporate events to elevate the brand’s visual standards.
Lead Designer at Freelance Design
January 1, 2015 - Present
Partnered with diverse clients (Penske Race Team, Healing Hands of Joy, George Bass Staging Design, Legacy Martial Arts, etc.) to execute end‑to‑end brand development. Delivered comprehensive design suites including logos, brochures, reports, and multimedia videography.
Graphic Designer at Business NC Magazine
August 1, 2022 - December 1, 2022
Editorial design: produced high‑quality magazine layouts and digital articles; managed website content migration via WordPress.
Senior Graphic Designer (Contract Hybrid) at Rack Room Shoes HQ
February 1, 2023 - September 1, 2025
Led brand communications projects, ensuring strict adherence to global brand guidelines across all channels. Developed high-end email templates and collateral for Public Relations and the Department Director to streamline corporate messaging. Managed the company’s intranet visual identity, designing site banners, custom icons, and weekly content to boost employee engagement. Implemented AI-powered background removal and object expansion in Photoshop.

Education

Graphic Design at The Art Institute of Charlotte
January 11, 2030 - April 14, 2026
Business Management at Central Piedmont Community College
January 11, 2030 - April 14, 2026
Graphic Design at The Art Institute of Charlotte
January 11, 2030 - April 14, 2026
Business Management at Central Piedmont Community College
January 11, 2030 - April 14, 2026

Qualifications

User Experience Design (Brainstation)
January 11, 2030 - April 14, 2026
Figma UI/UX
January 11, 2030 - April 14, 2026
Graphic Design Masterclass (Udemy)
January 11, 2030 - April 14, 2026
User Experience Design
January 11, 2030 - April 14, 2026
Figma UI/UX
January 11, 2030 - April 14, 2026
Graphic Design Masterclass
January 11, 2030 - April 14, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Software & Internet