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I am a marketing professional with 11+ years of experience driving growth for brands in FMCG, consumer durables, and building materials. I craft and execute integrated brand strategies across ATL, BTL, and digital channels, focusing on brand equity, campaigns, and measurable business results. I am currently available for full-time opportunities (in-office / hybrid / remote) in marketing communications or brand marketing, with a preference for roles that harness my cross-channel expertise.…I am a marketing professional with 11+ years of experience driving growth for brands in FMCG, consumer durables, and building materials. I craft and execute integrated brand strategies across ATL, BTL, and digital channels, focusing on brand equity, campaigns, and measurable business results. I am currently available for full-time opportunities (in-office / hybrid / remote) in marketing communications or brand marketing, with a preference for roles that harness my cross-channel expertise.

Saurabh Verma

Designer, Brand Designer, Copywriter, +2

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I am a marketing professional with 11+ years of experience driving growth for brands in FMCG, consumer durables, and building materials. I craft and execute integrated brand strategies across ATL, BTL, and digital channels, focusing on brand equity, campaigns, and measurable business results. I am currently available for full-time opportunities (in-office / hybrid / remote) in marketing communications or brand marketing, with a preference for roles that harness my cross-channel expertise.…I am a marketing professional with 11+ years of experience driving growth for brands in FMCG, consumer durables, and building materials. I craft and execute integrated brand strategies across ATL, BTL, and digital channels, focusing on brand equity, campaigns, and measurable business results. I am currently available for full-time opportunities (in-office / hybrid / remote) in marketing communications or brand marketing, with a preference for roles that harness my cross-channel expertise.

Available to hire

I am a marketing professional with 11+ years of experience driving growth for brands in FMCG, consumer durables, and building materials. I craft and execute integrated brand strategies across ATL, BTL, and digital channels, focusing on brand equity, campaigns, and measurable business results. I am currently available for full-time opportunities (in-office / hybrid / remote) in marketing communications or brand marketing, with a preference for roles that harness my cross-channel expertise.

Skills

Branding

Email Marketing

Copywriting

Experience Level

Branding

Expert

Email Marketing

Expert

Copywriting

Expert

Work Experience

Growth Marketing - Team Lead at Together Light

January 1, 2026 - Present

Leading the influencer growth team to drive revenue and brand integrations for Christian Filipina and Filipino Visa; design and implement monthly campaigns and targeted email promotions to drive revenue growth from partner activities; ensure brand integrations are contextually relevant and adhere to brand guidelines.

Independent Contractor at Self-employed / Independent Contractor

May 1, 2024 - December 31, 2025

Provided marketing campaigns and GTM support for multiple clients as an independent contractor (May 2024 – Dec 2025).

AGM Marketing at Greenpanel Industries Ltd.

July 1, 2023 - April 30, 2024

Spearheaded pan-India GTM strategy for the 'MDF ka Doosra Naam' brand campaign across TV, OTT, BTL, Digital, and PR. Increased TOMA from 12% to 19%; achieved 76% TV reach and 49Mn+ OTT views during World Cup ’23; drove 8x website traffic and 172 high-quality leads; secured 44% brand coverage across 3,000+ dealers; managed a team of 2 and agencies for media, creative, and PR.

Brand Manager at Magicbricks

November 1, 2021 - September 30, 2022

Led brand repositioning as a full-stack real estate platform with the campaign 'Property Sahi, Services Sabhi.' Owned end-to-end marketing communications across TV, Print, Outdoor, Digital, and Performance Marketing. Elevated TOMA to 41% (highest in category for two consecutive months). Improved conversion rates by 30% through audience and creative experimentation; directed influencer marketing and social media strategy.

Deputy Marketing Manager at Somany Ceramics Ltd.

April 1, 2019 - May 31, 2021

Launched the first-ever brand campaign 'Zameen se Judey' with Salman Khan across TV, Print, Radio, and Digital. Managed marketing communications, PR, and corporate communications; collaborated with Ogilvy. Delivered 25Mn+ impressions in 3 months and achieved a 4.6X ROAS; secured 200+ print and 70+ online PR coverages in the first 3 months of the campaign.

Brand Manager at Jaina India Pvt. Ltd. (Karbonn Mobiles)

November 1, 2017 - February 28, 2019

Led brand campaigns for new smartphone launches across all media channels (TV, Digital, Print, Outdoor). Achieved 21,000 units of Titanium Jumbo in 1 month with 25% lower CAC; drove an 80% increase in website traffic and 300% surge in product keyword search volume; managed e-commerce A+ content for Amazon and Flipkart.

Assistant Manager Marketing at Casio India Ltd.

August 1, 2015 - August 31, 2016

Orchestrated ATL and BTL marketing campaigns for Casio Edifice and Sheen pan-India; achieved 37% YoY revenue growth for Edifice and Sheen in seven major cities; strategized branding initiatives for Space-on-Hire in 150+ Lifestyle and Shoppers Stop locations; led development of POSM and in-store merchandising.

Associate Marketing at SC Johnson Products Pvt. Ltd. (All Out)

May 1, 2013 - April 30, 2015

Managed end-to-end brand asset development, implemented 360-degree media plans with GroupM across TV, Print, Radio, Outdoor, and Digital; executed the purpose-driven 'All Out Save Payal' dengue campaign; led nationwide relaunch of All Out Liquid Vaporizers with vendor management for timely POSM delivery in GT stores.