I bring 4+ years of marketing experience and a strong understanding of social media and internet culture. I enjoy building campaign systems, end-to-end content calendars, creating daily stories, spotting trend early, and turning them into content that drives reach and engagement. My approach blends creative intuition with performance tracking to understand what audiences actually respond to. Fast-moving, curious, and execution-oriented, I enjoy building content that keeps brands culturally relevant while growing community and engagement.

Lotus Kathuria

I bring 4+ years of marketing experience and a strong understanding of social media and internet culture. I enjoy building campaign systems, end-to-end content calendars, creating daily stories, spotting trend early, and turning them into content that drives reach and engagement. My approach blends creative intuition with performance tracking to understand what audiences actually respond to. Fast-moving, curious, and execution-oriented, I enjoy building content that keeps brands culturally relevant while growing community and engagement.

Available to hire

I bring 4+ years of marketing experience and a strong understanding of social media and internet culture. I enjoy building campaign systems, end-to-end content calendars, creating daily stories, spotting trend early, and turning them into content that drives reach and engagement.
My approach blends creative intuition with performance tracking to understand what audiences actually respond to. Fast-moving, curious, and execution-oriented, I enjoy building content that keeps brands culturally relevant while growing community and engagement.

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Work Experience

Co-Founder & Marketing Specialist at Times Network / Social Media - News & Media
December 20, 2022 - May 20, 2023
Co-led social media strategy and campaigns, built end-to-end content calendars, and produced content assets (stories, posts, and videos) that boosted engagement and reach. Drove monetization and referral traffic growth (34% uplift) for Times Now/Times Network through strategic social media amplification.

Education

B.Tech (Biotech) at Jaipur National University
January 1, 2016 - January 1, 2020
Postgraduate Degree in Marketing at Times Pro Digital Marketing
January 1, 2022 - November 1, 2022

Qualifications

PM Bootcamp
December 1, 2022 - May 2, 2023
PM Residency in Product Management
July 1, 2024 - October 31, 2024

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services