Available to hire
Hi, I’m Priyanka, a Digital Marketing professional with 6+ years of experience across real estate, B2B, and IT sectors. I specialize in managing high-budget campaigns (up to ₹50L per month), driving quality leads, and optimizing conversions. My strengths include Google Ads, SEO, SMM, and marketing automation, along with team leadership and data-driven strategy.
I’ve collaborated with international teams (USA and India) and delivered measurable results through integrated campaigns, analytics, and cross-channel marketing. I’m passionate about crafting customer-centric experiences and helping businesses scale.
Experience Level
Expert
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Language
English
Fluent
Work Experience
Digital Marketing Executive at Pacifica Companies – USA
September 1, 2019 - July 1, 2022Managed social media and event marketing for 90+ communities. Executed HubSpot email campaigns and managed Yelp & RentCafe listings. Handled Yardi data uploads, newsletters, calendars, & managed RentCafe ratings & reviews. Collaborated weekly with the US team and prepared monthly performance reports.
Digital Marketing Executive at AppsTech Solution
May 1, 2023 - September 1, 2023Managed SEO, PPC, SMM, and WordPress websites. Increased website traffic and leads by 68% through SEO within 2 months. Conducted business development through email and SMS outreach. Monthly performance reporting and coordinated with internal teams.
Sr. Digital Marketing Executive at Pacifica Companies – India
October 1, 2023 - December 1, 2023Managed ₹24L+ monthly ad budget across Google and Meta, generating 12.5K+ leads/month. Executed integrated strategies including SMO, SMM, SEO, PPC, and content marketing. Ran Mailchimp campaigns (19.2% open rate) and led WhatsApp & SMS marketing. Maintained daily lead reports and coordinated with sales teams.
Digital Marketing Specialist at Unipads India
February 1, 2024 - February 1, 2025Led digital marketing for 4 brands: Unipads, Pfive Bags, Bear & Bunny, and Faith Organics. Managed Google Ads campaigns in 22+ countries with a ₹3L monthly budget. Achieved 90% growth in traffic and leads for Pfive Bags through SEO. Coordinated with agencies and vendors for campaign execution and approvals.
Lead Manager at Shivalik Group
March 1, 2025 - PresentManaged digital lead generation across Google, Meta, Housing, and other platforms with a ₹50L+ monthly budget. Achieved 8x growth in daily traffic (500 → 4K) in 1 month via SEO. Handled marketing for multiple divisions including Real Estate, Furniture, Interior, AIF, and Institute. Led Pre-Sales and Sales teams, ensuring performance tracking and seamless coordination. Oversaw site operations to enhance customer experience and improve conversions. Optimized website and CRM systems for better lead management and engagement. Budget Planning and executed marketing strategies aligned with business goals. Coordinated with agencies and vendors for execution. Prepared and analyzed weekly and monthly performance reports.
Education
MBA at L.J.I.M.S.
January 1, 2017 - January 1, 2019B.COM at Aroma collage
January 1, 2014 - January 1, 2017HSC at Gyanda Girls
January 1, 2014 - January 1, 2014SSC at Gyanda Girls
January 1, 2012 - January 1, 2012Qualifications
ASDM Institute – Digital Marketing Certification
July 1, 2022 - December 31, 2022Google Ads Certification
January 11, 2030 - April 15, 2026Facebook Meta Ads Manager & Standards Certified
January 11, 2030 - April 15, 2026HubSpot - Email Marketing Certification
January 11, 2030 - April 15, 2026HubSpot - Social Media Marketing Certification
January 11, 2030 - April 15, 2026Google Analytics Certification
January 11, 2030 - April 15, 2026Semrush - International SEO Certification
January 11, 2030 - April 15, 2026Industry Experience
Real Estate & Construction, Software & Internet, Professional Services, Media & Entertainment, Education
Experience Level
Expert
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Expert
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Expert
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