Tiffania Zhang
I'm Tiffania Zhang, a Marketing Specialist with 7 years of experience spanning finance and technology.
About
I’m Tiffania Zhang, a Marketing Specialist with 7 years of experience spanning finance and technology. I deliver actionable market insights and strategic reports to support market entry and expansion, and I design data-driven growth initiatives using KPI dashboards and Excel models. I thrive on turning complex data into clear strategies that drive regional growth and client engagement.
I excel in cross-functional collaboration, sales enablement, and client communications with government, banking, and enterprise clients. I enjoy translating findings into practical solutions, supporting bids, and coordinating multi-team efforts across locations, using tools like Teams, Jira, Feishu, and Tencent Meeting to stay aligned and deliver results.
- 7 years' experience
- Joined April 2026
Industry experience
- Financial Services
- Government
- Software & Internet
- Professional Services
- Energy & Utilities
- Other
Work experience· 5 roles
Led systematic market research and competitive analysis in Southwest China; built KPI models for conversion, leads, contract value, and payment cycles; supported regional growth from 0 to 1 and signed 3+ government/enterprise clients; maintained a 200+ client database and supported industry exhibitions to boost brand visibility.
Market research and competitive analysis in Southwest China; benchmarked 5+ competitors; produced 10+ reports guiding entry, resource allocation, and product positioning. Built KPI models for conversion, leads, contract value, and payment cycles; supported regional growth from 0→1 and secured 3+ government/enterprise clients. Maintained 200+ client database; supported 20+ bids and industry events; coordinated cross-functional teams for project delivery from bidding to implementation.
Developed annual sales plans and client acquisition strategies targeting AMCs and financial institutions. Achieved RMB 600,000 in sales; improved conversion through client segmentation and tracking key projects. Led a 5-person team managing 2 asset acquisition/disposal projects; designed and implemented a client acquisition-to-delivery workflow.
Education
Certifications and awards
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