I am a motivated digital marketing professional with a BS in Psychology, specializing in paid advertising, email marketing, and basic analytics. I enjoy applying consumer behavior and persuasion principles to craft campaigns that drive measurable results. Over the past years I built a 9-project portfolio through self-directed learning, certifications, and freelance practice. I’m eager to grow within a team and contribute as a remote marketing intern for a European or North American agency.

Usman Ahmed

I am a motivated digital marketing professional with a BS in Psychology, specializing in paid advertising, email marketing, and basic analytics. I enjoy applying consumer behavior and persuasion principles to craft campaigns that drive measurable results. Over the past years I built a 9-project portfolio through self-directed learning, certifications, and freelance practice. I’m eager to grow within a team and contribute as a remote marketing intern for a European or North American agency.

Available to hire

I am a motivated digital marketing professional with a BS in Psychology, specializing in paid advertising, email marketing, and basic analytics. I enjoy applying consumer behavior and persuasion principles to craft campaigns that drive measurable results.

Over the past years I built a 9-project portfolio through self-directed learning, certifications, and freelance practice. I’m eager to grow within a team and contribute as a remote marketing intern for a European or North American agency.

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Language

English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Fluent

Work Experience

Freelance Digital Marketer at Upwork
January 1, 2024 - Present
Assisted small business clients with setting up Meta and Google Ads campaigns, including audience selection and ad copy drafting. Wrote ad headlines and descriptions informed by basic psychology principles such as social proof and clear calls to action. Helped clients organise contacts and basic email workflows in HubSpot CRM. Compiled simple performance summaries from Google Analytics to track campaign traffic and user behavior. Communicated with international clients professionally via email to understand goals and deliver updates.
Junior Digital Marketer at Digital Marketing Agency
June 1, 2023 - December 1, 2023
Supported a senior digital marketer with day-to-day campaign tasks including ad set creation, audience targeting, and basic reporting. Drafted ad copy variations for review, incorporating simple persuasion techniques learned through marketing study and certifications. Assisted with importing contacts and maintaining data in HubSpot; helped set up basic email sequences under supervision. Pulled weekly traffic and engagement data from Google Analytics to assist with client update documents.
CEO & B2B Business Development Lead at Tevron Sports Factory
January 1, 2021 - Present
Led B2B outreach to sportswear buyers and clubs in the UK, Ireland, and Canada. Wrote outreach messages and followed up consistently. Managed basic business communication: responding to inquiries, coordinating samples, and maintaining client relationships. Used LinkedIn to identify potential buyers and build a basic prospect list for outreach campaigns. Gained practical experience in understanding customer needs and adapting messaging to different international markets.

Education

Bachelor of Science (BS) — Psychology at University, Sialkot, Pakistan
January 1, 2019 - January 1, 2023

Qualifications

Digital Marketing HubSpot Academy
January 1, 2024 - April 15, 2026
Email Marketing HubSpot Academy
January 1, 2024 - April 15, 2026
Google Search Ads Google Skillshop
January 1, 2024 - April 15, 2026
Google Analytics (GA4) Google Skillshop
January 1, 2024 - April 15, 2026
Meta Ads (Facebook & Instagram Advertising) We Run Ads / Meta Blueprint
January 1, 2024 - April 15, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail