Hello! I’m a UI/UX and product designer with a track record of shaping conversions, retention, and engagement across iGaming, SaaS, and e-commerce. I design and optimize key flows—registration, onboarding, payments—and craft gamified experiences, bonus and loyalty systems, and landing pages that boost acquisition. I collaborate with product, marketing, and engineering teams to build intuitive, conversion-focused interfaces and scalable design systems. I also embrace AI-assisted workflows to accelerate production of visuals, banners, and assets, ensuring visual consistency across features. I enjoy turning data and user feedback into delightful, scalable design solutions, and I’m comfortable working across remote and cross-functional teams to ship high-quality product experiences.

Alona Ihnatchenko

Hello! I’m a UI/UX and product designer with a track record of shaping conversions, retention, and engagement across iGaming, SaaS, and e-commerce. I design and optimize key flows—registration, onboarding, payments—and craft gamified experiences, bonus and loyalty systems, and landing pages that boost acquisition. I collaborate with product, marketing, and engineering teams to build intuitive, conversion-focused interfaces and scalable design systems. I also embrace AI-assisted workflows to accelerate production of visuals, banners, and assets, ensuring visual consistency across features. I enjoy turning data and user feedback into delightful, scalable design solutions, and I’m comfortable working across remote and cross-functional teams to ship high-quality product experiences.

Available to hire

Hello! I’m a UI/UX and product designer with a track record of shaping conversions, retention, and engagement across iGaming, SaaS, and e-commerce. I design and optimize key flows—registration, onboarding, payments—and craft gamified experiences, bonus and loyalty systems, and landing pages that boost acquisition. I collaborate with product, marketing, and engineering teams to build intuitive, conversion-focused interfaces and scalable design systems.

I also embrace AI-assisted workflows to accelerate production of visuals, banners, and assets, ensuring visual consistency across features. I enjoy turning data and user feedback into delightful, scalable design solutions, and I’m comfortable working across remote and cross-functional teams to ship high-quality product experiences.

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Language

English
Advanced
Ukrainian
Fluent
Russian
Fluent

Work Experience

Senior UI/UX Designer | Product Designer at StarCrown
February 1, 2025 - Present
Designing product and marketing experiences with a focus on conversion, retention, and engagement. Key responsibilities: Designed and optimized user flows (registration, deposit, account), created and improved bonus systems and loyalty/VIP programs, and added gamification mechanics. Designed landing pages and promotional interfaces for user acquisition; worked on casino and sportsbook interfaces; conducted A/B testing and iterative UX improvements. Created UI visuals for gamified systems; produced promotional visuals and video content for campaigns; used AI tools to generate creatives and assets; accelerated production and ensured visual consistency.
Senior UI/UX Designer at White Label Agency (Outstaffing)
November 1, 2022 - February 1, 2025
Worked across SaaS, performance-driven platforms, and high-conversion products. Core expertise: Product Design (Web & SaaS); UI/UX Design & Design Systems; Conversion Optimization (Onboarding, Registration, Payments); Gamification & Retention Systems; A/B Testing & Iterative Design; Responsive & Multi-platform Design. AI usage: ChatGPT, Figma AI, Claude, Freepik AI, Gemini, ElevenLabs, CapCut. Key responsibilities: Designed and redesigned multi-page websites (10–15+ pages); created wireframes, prototypes, and scalable UI systems; extended design systems and UI guidelines; worked on conversion-focused landing pages and product interfaces; managed 2–3 active projects; collaborated with PMs and developers and communicated directly with clients in English.
UI/UX Designer | Product Designer
November 1, 2022 - December 1, 2023
Designed e-commerce platforms and conversion-focused landing pages. Created responsive UI and prototypes. Delivered branding and marketing assets.
UI/UX Designer | Product Designer
April 1, 2021 - November 1, 2022
Designed SaaS products with a focus on usability and scalability. Worked on feature design and product improvements. Collaborated with cross-functional teams.
Freelance UI/UX & Graphic Designer at Freelance
December 1, 2017 - November 1, 2022
Worked with international clients, including gambling-related and performance-driven projects. Delivered projects across web design, branding, and marketing materials. Designed websites, landing pages, and visual systems.
UI/UX Designer | Product Designer at White Label Agency (Outstaffing)
November 1, 2022 - February 1, 2025
Contributed across multiple domains including SaaS and performance-driven platforms with a focus on high-conversion products. Engaged in product design (web & SaaS), UI/UX design, design systems, onboarding and payments optimization, gamification and retention systems, A/B testing, and multi-platform responsive design. Also involved in AI-driven design workflow for ideation and assets.
Freelance UI/UX & Graphic Designer
December 1, 2017 - November 1, 2022
Worked with international clients on gambling-related and performance-driven projects. Delivered websites, landing pages, and visual systems with emphasis on branding and marketing materials.

Education

Master’s Degree at Poltava National Technical University
November 1, 2022 - December 1, 2023
Frontend Developer at GoIT
January 1, 2022 - January 1, 2022
Junior Web Designer at Beetroot Academy
January 1, 2018 - January 1, 2018
Master's Degree at Poltava National Technical University
November 1, 2022 - December 1, 2023
Frontend Developer at GoIT
January 1, 2022 - April 29, 2026
Junior Web Designer at Beetroot Academy
January 1, 2018 - April 29, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Software & Internet, Professional Services, Media & Entertainment, Retail, Education