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I am a creative and strategic communications professional with 8 years of experience in luxury fashion and the arts, specialising in the local execution of PR strategies, global media relations, and VIP and influencer engagement. I have a strong track record of elevating brand visibility through heritage and prestige storytelling, high-impact editorial placements, and culturally relevant partnerships.…I am a creative and strategic communications professional with 8 years of experience in luxury fashion and the arts, specialising in the local execution of PR strategies, global media relations, and VIP and influencer engagement. I have a strong track record of elevating brand visibility through heritage and prestige storytelling, high-impact editorial placements, and culturally relevant partnerships.

Naomi Chassé

PR Freelancer, Brand Strategist, Marketing Strategist, +2

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I am a creative and strategic communications professional with 8 years of experience in luxury fashion and the arts, specialising in the local execution of PR strategies, global media relations, and VIP and influencer engagement. I have a strong track record of elevating brand visibility through heritage and prestige storytelling, high-impact editorial placements, and culturally relevant partnerships.…I am a creative and strategic communications professional with 8 years of experience in luxury fashion and the arts, specialising in the local execution of PR strategies, global media relations, and VIP and influencer engagement. I have a strong track record of elevating brand visibility through heritage and prestige storytelling, high-impact editorial placements, and culturally relevant partnerships.

Available to hire

I am a creative and strategic communications professional with 8 years of experience in luxury fashion and the arts, specialising in the local execution of PR strategies, global media relations, and VIP and influencer engagement.
I have a strong track record of elevating brand visibility through heritage and prestige storytelling, high-impact editorial placements, and culturally relevant partnerships.

Skills

Branding

Copywriting

Social Media Design

Experience Level

Branding

Expert

Copywriting

Expert

Social Media Design

Expert

Language

English

Fluent

German

Advanced

French

Intermediate

Work Experience

Planned Career Break

November 1, 2024 - December 1, 2025

Planned career break for family care.

Public Relations Manager at Akris

September 1, 2022 - October 1, 2024

Led the local execution of the European Fashion PR strategy, elevating heritage-driven storytelling and revitalising celebrity and VIP engagement across the UK, France, and Italy. DACH press during a transitional period; secured major editor coverage and strengthened relationships; increased Italy’s AVE by 450% in one year. Managed guest management and on-site PR at fashion events; oversaw showroom operations, budgets, and agency coordination.

Director of Communications at Galerie Eva Presenhuber

August 1, 2018 - July 1, 2022

Developed and led global press, digital marketing, and media planning for exhibitions, artist announcements, and gallery news; built Galerie Eva Presenhuber’s Communications department. Secured reviews/features in The New York Times, The New Yorker, WSJ. Magazine, Vogue, NZZ, and Frieze; grew Instagram by 300%; oversaw a 12-month gallery website redesign.

Communications Assistant at Hauser & Wirth

April 1, 2017 - July 1, 2018

Supported communications activities, assisting in press materials and campaign coordination during a period of gallery expansion.

Press Administrator (fixed-term contract) at Tate

March 1, 2016 - October 1, 2016

Managed press administration, liaised with artists and studios, coordinated press materials and interviews, and supported press loan logistics.