I'm a data-driven Growth Marketing Lead with 13+ years scaling B2C, DTC, and SaaS brands. I specialize in paid search, social, SEO (AEO / GEO), and creative direction/testing, managing $2M+ annual budgets to drive $4.5M+ in revenue. As a former founder with a P&L-first mindset, I bridge technical execution with C-suite objectives to optimize MER, CAC, and Lifetime Value for global brands like MuscleTech and Hydroxycut. My approach blends Martech architecture, AI-powered automation, lifecycle marketing, and CRO to accelerate growth.

Mir Saeid

I'm a data-driven Growth Marketing Lead with 13+ years scaling B2C, DTC, and SaaS brands. I specialize in paid search, social, SEO (AEO / GEO), and creative direction/testing, managing $2M+ annual budgets to drive $4.5M+ in revenue. As a former founder with a P&L-first mindset, I bridge technical execution with C-suite objectives to optimize MER, CAC, and Lifetime Value for global brands like MuscleTech and Hydroxycut. My approach blends Martech architecture, AI-powered automation, lifecycle marketing, and CRO to accelerate growth.

Available to hire

I’m a data-driven Growth Marketing Lead with 13+ years scaling B2C, DTC, and SaaS brands. I specialize in paid search, social, SEO (AEO / GEO), and creative direction/testing, managing $2M+ annual budgets to drive $4.5M+ in revenue.

As a former founder with a P&L-first mindset, I bridge technical execution with C-suite objectives to optimize MER, CAC, and Lifetime Value for global brands like MuscleTech and Hydroxycut. My approach blends Martech architecture, AI-powered automation, lifecycle marketing, and CRO to accelerate growth.

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Language

English
Fluent

Work Experience

Digital Marketing Manager at IOVATE HEALTH SCIENCES
May 1, 2023 - January 1, 2026
Managed a $2M/year budget across multiple brands to generate $4.5M+ in revenue. Optimized spending based on inventory levels to maintain a strict Marketing Efficiency Ratio. Scaled Paid Search revenue by 201% (Hydroxycut) and 25% (MuscleTech) and implemented incremental testing to achieve a 3.5x ROAS on Google and 2.5x on Meta. Engineered a 30% YoY organic revenue surge by leading AI-driven SEO strategies and generative GEO/ASEO transitions, resulting in 30M+ total impressions. Boosted US conversion rates from 2.2% to 3% by spearheading a CRO road map utilizing first-party data analysis and AI-enhanced UX optimizations. Architected and managed the Affiliate Marketing program, contributing an 8% YoY revenue increase. Drove double-digit recurring revenue growth through expansion of omni-channel lifecycle programs (Email, SMS, Subscriptions), significantly increasing Customer Lifetime Value.
Sr. Account Manager (Brand Strategist) at Seller Interactive
October 1, 2022 - May 1, 2023
Directed a 40-client eCommerce portfolio across Amazon, Walmart, and Shopify, generating $4M+ in annual revenue. Achieved MoM sales growth for 90% of accounts by leveraging data-driven SEO, social media, and multi-channel traffic analysis. Optimized 200+ product listings via A+ content strategy and CRO, significantly improving Best Seller Rankings and conversion rates. Orchestrated cross-functional workflows between sales, ops, and creative teams to ensure seamless go-to-market execution for 40+ unique brands.
Founder at Kashmirica
June 1, 2020 - June 1, 2022
Bootstrapped a profitable eCommerce brand to $200k revenue (30% margin), breaking even in 2 months via a $900k zero-inventory vendor model. Secured first-page Google rankings for major commercial queries, driving 20k organic hits within 8 months of launch. Scaled to 300+ monthly orders and mentored a 3-person team into specialized domain managers to ensure sustainable growth.
Manager – Digital Marketing & Communications at Dream Career
February 1, 2020 - June 1, 2020
Orchestrated a full rebranding, CRO and funnel optimization that delivered a 10x increase in monthly leads (240 to 2,400) and 14,000+ qualified leads in 6 months.
Marketing Communications Manager at Digital Vidya
October 1, 2017 - January 1, 2020
Directed a multidisciplinary 6-person team (Creative, Social, Content, PPC, and Lifecycle) to scale organic traffic 150% (250k monthly visits) in 6 months via technical SEO and aggressive link-building. Slashed CAC by up to 23% and grew lead volume 12% YoY with zero budget increase through multi-channel optimization (Meta, Google, Cold Email) and precise attribution. Orchestrated automated retention strategies for 300k+ subscriber database, leveraging complex workflows.
Digital Marketing Consultant at The Best You
June 1, 2022 - December 1, 2023
Architected a comprehensive digital road map and mentored a 2-member execution team to modernize the brand’s online presence and acquisition strategy. Drove a 21% increase in lead generation by redesigning web architecture and UX, and accelerated organic visibility by 200% through a technical SEO overhaul and standardized content engineering.

Education

Master’s in International Business & Management at University of Bedfordshire
January 11, 2030 - April 15, 2026
Bachelor’s in Business Administration at University of Kashmir
January 11, 2030 - April 15, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet