Hi, I’m Yuying Chen, a data-driven marketing analyst with a background in Film & Media from UC Berkeley. I specialize in combining analytics with creative strategy to drive user engagement and campaign performance. I’ve worked on social media and marketing campaigns where I analyzed user behavior, ran A/B tests, and optimized content using tools like Python, SQL, and Google Analytics. My work has helped improve engagement, increase click-through rates, and build more targeted campaigns through segmentation and data insights. What makes me stand out is my ability to bridge data and storytelling—I don’t just analyze numbers, I turn them into actionable strategies that resonate with audiences. I’m highly detail-oriented, adaptable, and comfortable working in fast-paced environments.…Hi, I’m Yuying Chen, a data-driven marketing analyst with a background in Film & Media from UC Berkeley. I specialize in combining analytics with creative strategy to drive user engagement and campaign performance. I’ve worked on social media and marketing campaigns where I analyzed user behavior, ran A/B tests, and optimized content using tools like Python, SQL, and Google Analytics. My work has helped improve engagement, increase click-through rates, and build more targeted campaigns through segmentation and data insights. What makes me stand out is my ability to bridge data and storytelling—I don’t just analyze numbers, I turn them into actionable strategies that resonate with audiences. I’m highly detail-oriented, adaptable, and comfortable working in fast-paced environments.WWWW…