KO

Karina Olshanska

Available to hire

Hi, I'm Karina Olshanska. I'm a results-driven Brand Marketing Manager with over 3 years of experience in digital marketing and social media strategy.

About

Hi, I’m Karina Olshanska. I’m a results-driven Brand Marketing Manager with over 3 years of experience in digital marketing and social media strategy. I’ve led multi-channel campaigns that boosted social media engagement by 21% and driven revenue growth through strategic client acquisition and automation initiatives.

I enjoy hands-on influencer collaborations and event management, and I’m passionate about turning insights into action to raise brand awareness in competitive markets.

  • 7 years' experience
  • Joined April 2026

Languages

  • GermanIntermediate
  • RussianAdvanced
  • UkrainianFluent
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Retail

Work experience

Brand Marketing Manager · 1minus1 United KingdomMar 2022 – Present · 4 yrs 9 mos

Led multi-channel brand marketing initiatives, increasing revenue by 20% through strategic LinkedIn outreach and CRM optimization. Implemented automation to streamline CRM processes, boosting marketing efficiency by 30%. Improved social media engagement by 25% across Facebook and Pinterest, and lifted lead generation by 15% via targeted Google Ads and LinkedIn Ads. Delivered weekly reports with data-driven insights for strategic decisions.

Sales and Operations Manager · 24TradingJan 2021 – Feb 2022 · 1 yr 2 mos

Digitized communications and automated data flow between website and CRM to improve CRM efficiency by 40%. Increased sales by 25% by designing a comprehensive sales funnel and training the sales team on CRM usage. Enhanced analytics by configuring Matomo Tag Manager events and applying data-driven approaches. Supported junior colleagues in reaching targets through clear goals and mentorship. Integrated CRM for streamlined operations and reporting.

Marketing Manager · NDAJan 2019 – Feb 2020 · 1 yr 2 mos

Increased social media engagement by 21% through multi-platform strategies on Facebook and Instagram. Boosted repeat sales by 12% through targeted email campaigns and content optimization. Improved ad campaign performance through collaboration with designers and copywriters, and led data-driven optimization across campaigns.

Education

Bachelor's · Nizhyn Mykola Gogol State University2016 – 2020

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