I'm a strategic and results-driven professional with over 10 years of experience in B2B Marketing, ESG Strategy, and Government Advisory. Having recently relocated to Wellington, I'm excited to engage with stakeholders in the New Zealand market and continue making impactful contributions in my field.…

David Tang

I'm a strategic and results-driven professional with over 10 years of experience in B2B Marketing, ESG Strategy, and Government Advisory. Having recently relocated to Wellington, I'm excited to engage with stakeholders in the New Zealand market and continue making impactful contributions in my field.…

Available to hire

I’m a strategic and results-driven professional with over 10 years of experience in B2B Marketing, ESG Strategy, and Government Advisory. Having recently relocated to Wellington, I’m excited to engage with stakeholders in the New Zealand market and continue making impactful contributions in my field.

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Skills

Experience Level

SEO
Expert

Work Experience

Retail Assistant & Marketing Coordinator at Oriental Pantry
March 1, 2026 - Present
Managed inventory, created promotional content for social media, executed pricing strategies and provided customer service in a fast-paced environment.
Marketing Manager (B2B, Digital & ESG) at Shanda Group
July 1, 2021 - February 1, 2026
Spearheaded digital ESG communication strategy, directed budgets and KPIs, cultivated strategic alliances, and mentored a creative team.
Marketing Manager (Cross-Border E-Commerce) at Wanxiang International Innovation Port
June 1, 2020 - June 1, 2021
Guided SMEs on export compliance and directed digital marketing strategies across TikTok and Google.
Co-Founder & Strategic Consultant at Moyuan Technology Consulting
November 1, 2019 - June 1, 2020
Led research for the 14th Five-Year Plan and integrated governance frameworks into public policy.
Marketing Manager (Channel & Ecosystem Strategy) at Ispace
September 1, 2017 - November 1, 2019
Managed marketing for a tech park, designed partner networks and engaged with stakeholders.
Marketing Communications Specialist at China National｜Eastern Tech-Transfer Center
July 1, 2016 - September 1, 2017
Produced national-level innovation journals and managed SEO strategy to enhance global brand visibility.

Education

Master of Science in Management & Communication at Gies College of Business - UIUC
January 1, 2021 - January 1, 2022
Bachelor of Business Administration (Accounting) at Beijing Foreign Studies University
January 1, 2021 - January 1, 2024
College Diploma in International Marketing at Niels Brock
January 1, 2012 - January 1, 2016

Qualifications

Google Ads Certification
January 11, 2030 - April 16, 2026
IAAP Certification
January 11, 2030 - April 16, 2026
CFA Certification
January 11, 2030 - April 16, 2026

Industry Experience

Professional Services, Government, Retail

Skills

Experience Level

SEO
Expert

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