Available to hire
I’m Luna Korotaeva, a graphic designer based in Chemnitz, Germany, specializing in corporate identity, high-stakes financial data visualization, and end-to-end print and digital communications. I translate complex metrics into clear investor decks, annual reports, and marketing collateral while upholding global brand standards and W3C accessibility.
I manage end-to-end production pipelines, coordinate with print suppliers, and build modular design systems. I collaborate closely with Art Directors, Project Managers, Web Developers, and Prepress teams to deliver timely, print-ready and digital assets across client touchpoints.
Experience Level
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
German
Advanced
Russian
Fluent
Work Experience
UX/UI & Graphic Designer at Self-employed, Germany
November 1, 2025 - PresentDesigned and developed client websites on Webflow with a focus on visual quality and conversion. Created content using AI design tools and workflows for social media channels under Pixels Never Lie.
Web Designer & Content Creator at Self-employed, Germany
November 1, 2025 - PresentDesigned and developed client websites on Webflow with a focus on visual quality and brand consistency. Created content about AI design tools and workflows, exploring practical applications in professional design practice.
Graphic Designer at Registered Independent Design Consultant (Nebengewerbe), Germany
August 1, 2024 - PresentDesigned and developed responsive Webflow websites optimized for conversion, brand consistency, and visual quality. Produced social media assets and visual content for clients and Pixels Never Lie channel, integrating generative AI workflows. Explored vibe coding and AI integration in design workflows using Lovable, Figma Make, and Google Stitch to prototype and iterate rapidly.
Career Break at Relocation to Germany
April 1, 2024 - October 1, 2025Relocated to Germany. Completed intensive German language course. Completed Selbstaendigkeit course covering the German tax system and business registration.
Graphic Designer at Praxis Group (Leading design agency)
August 1, 2021 - July 1, 2024Led end-to-end visual design and content structuring for high-stakes presentation decks, annual reports, corporate proposals, and stakeholder pitches for major B2B clients in finance and tech (e.g., Sber, Yandex). Designed interactive publications and multi-format corporate templates, translating complex financial data into clear visual narratives for 50+ executive audiences across print and digital. Delivered 20+ large-scale projects on tight deadlines, collaborating within cross-functional teams of 5-7 specialists. Developed modular design systems and reusable components in Figma, reducing production time by ~25%. Developed and maintained brand style guides ensuring 100% brand consistency across all client touchpoints. Acted as a design quality gatekeeper, ensuring brand consistency across all multi-format digital and print channels. Collaborated closely with Art Directors, Project Managers, Web Developers, and Prepress teams.
Senior Designer at Praxis Group (Leading design agency)
August 1, 2021 - February 1, 2024Led end-to-end visual design for annual reports, stakeholder decks, brand collateral and marketing materials for B2B clients in finance, real estate, and retail. Delivered 20+ large-scale projects on tight deadlines in collaboration with cross-functional teams of 5-7 specialists. Translated complex financial data and analytics into clear visual narratives for 50+ investor and executive audiences across print and digital formats. Developed modular design systems and reusable component templates, reducing production time by ~25% across projects. Developed and maintained brand style guides ensuring visual consistency across all client touchpoints. Collaborated closely with Art Directors, Project Managers, Web Developers, and Prepress teams.
Senior Designer at Praxis Group — Leading design agency
August 1, 2021 - February 1, 2024Led end-to-end visual design for annual reports, corporate presentations, and brand materials for clients in finance, real estate, and retail, delivering 20+ large-scale projects on tight deadlines. Translated complex financial data into clear visual narratives and developed modular design templates to standardise output quality.
Graphic Designer at BAUHAUS (Moscow-based residential developer)
January 1, 2020 - August 1, 2021Designed and typeset 50+ product catalogues for 14 residential projects (64-196 pages each). Managed end-to-end production processes for large-scale corporate print materials, including supplier scouting, print procurement, and flawless prepress file preparation (vectorization, bleed settings). Developed 3 logobooks for BAUHAUS and two subsidiary companies, including full brand identity systems. Designed corporate identity items: branded workwear, promotional merchandise, gift products. Executed large-format visual design and layout solutions for trade exhibitions, from conceptual brochures to large-format banners. Designed floor plan layouts, wayfinding, and navigation systems for residential projects. Designed scalable digital assets and visual identity templates for social media and marketing, ensuring brand consistency. Supervised the production of large-format layouts for trade exhibitions, handling partner communications to ensure on-time delivery under tight business timelines.
Digital Designer | Entrepreneur (Self-employed) at Self-employed
January 1, 2020 - August 1, 2021Managed branding, catalogue, and book design projects end-to-end, maintaining long-term client relationships of 3-5 years. Conducted stakeholder research through focus groups, reducing revision cycles by 30%.
Digital Designer at Entrepreneur — Self-employed
January 1, 2020 - August 1, 2021Managed branding, catalogue, and book design projects end-to-end; conducted stakeholder research through focus groups to align design direction with project goals.
Lead Designer at Bandito Agency (Full-service creative agency)
September 1, 2018 - January 1, 2020Led creative strategy across 10+ concurrent client projects including branding from scratch: research & analytics, law firm, fast food, security systems, film studio. Digital and print assets, landing pages, brand identities, style guides. Editorial: illustrated book, book design. Mentored 3 junior designers, reducing revision cycles by 50%.
Lead Designer at Bandito Agency — Full-service creative agency
September 1, 2018 - January 1, 2020Led design and client communication across concurrent projects in real estate, law, retail, and hospitality. Mentored three junior designers and introduced a structured design review framework, reducing revision cycles.
Graphic Designer at Bandito Agency (Full-service creative agency)
September 1, 2016 - January 1, 2020Progressed from Designer to Senior Designer within 2 years, taking on creative lead responsibilities and client ownership. Led creative strategy and executed design across 10+ concurrent client projects — websites, banner ads, brand identities, and print materials for 15+ clients: research & analytics, law firm, fast food, security systems, film studio. Editorial: illustrated book, book design. Collaborated with developers with HTML/CSS understanding to improve handoff efficiency. Managed projects end-to-end, maintaining long-term client relationships of 3-5 years. Developed project management workflows for the design team, overseeing daily deliverables to ensure fair workload distribution, clarity, and on-time delivery across 10+ concurrent projects. Conducted stakeholder research through focus groups, reducing revision cycles by 30%. Mentored 3 junior designers, reducing revision cycles by 50%.
Junior Graphic Designer at Bandito Agency (Full-service creative agency)
September 1, 2016 - September 1, 2018Designed websites, banner ads, and print materials for 15+ clients across integrated marketing campaigns. Collaborated with developers with HTML/CSS understanding to improve hand-off efficiency. Progressed from Junior to Lead Designer within four years.
Junior Graphic Designer at Bandito Agency — Full-service creative agency
September 1, 2016 - September 1, 2018Designed websites, banner ads, and print materials for 15+ clients across integrated marketing campaigns. Progressed to Lead Designer within four years through consistent delivery and increasing creative ownership.
Education
Product Design (UX/UI) - Full-time course at Digitale Leute School — Online School
December 1, 2023 - April 1, 2024UX/UI: User Interface Design at Bang Bang Education (BBE) — Online School
December 1, 2025 - March 1, 2026Bachelor’s degree, Information Technologies in Design (degree evaluated by ZAB) at ITMO University
September 1, 2011 - August 1, 2015Bachelor's degree in Information Technologies in Design at ITMO University
September 1, 2011 - August 1, 2015UX/UI: User Interface Design at Bang Bang Education (BBE) - Online School
December 1, 2023 - April 1, 2024Product Design (UX/UI) Full-time bootcamp at Digitale Leute School - Online School
December 1, 2025 - March 1, 2026Product Design (UX/UI) Full-time bootcamp at Digitale Leute School
December 1, 2025 - March 1, 2026UX/UI: User Interface Design at Bang Bang Education (BBE)
December 1, 2023 - April 1, 2024Bachelor’s degree in Information Technologies in Design at ITMO University
September 1, 2011 - August 1, 2015Qualifications
WCAG Accessibility Best Practices
January 11, 2030 - May 29, 2026Selbstaendige course (German tax system and business registration)
April 1, 2024 - October 1, 2025Industry Experience
Financial Services, Real Estate & Construction, Retail, Media & Entertainment, Professional Services, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
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Expert
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Expert
Expert
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Expert
Expert
Expert
Expert
Intermediate
Intermediate
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