Hi, I’m Ruchika Sharma, a digital marketing specialist who spearheaded a comprehensive post-graduate program in Digital Marketing and built a strong foundation in web analytics, social media marketing, and SEO. I’m energized by turning data into action and driving measurable growth for brands. I’m seeking to propel web analytics, social media marketing, and SEO initiatives, leveraging hands-on experience with campaigns, vendor management, event coordination, and content strategy to advance my career and deliver strategic impact.

Ruchika Sharma

Hi, I’m Ruchika Sharma, a digital marketing specialist who spearheaded a comprehensive post-graduate program in Digital Marketing and built a strong foundation in web analytics, social media marketing, and SEO. I’m energized by turning data into action and driving measurable growth for brands. I’m seeking to propel web analytics, social media marketing, and SEO initiatives, leveraging hands-on experience with campaigns, vendor management, event coordination, and content strategy to advance my career and deliver strategic impact.

Available to hire

Hi, I’m Ruchika Sharma, a digital marketing specialist who spearheaded a comprehensive post-graduate program in Digital Marketing and built a strong foundation in web analytics, social media marketing, and SEO. I’m energized by turning data into action and driving measurable growth for brands.

I’m seeking to propel web analytics, social media marketing, and SEO initiatives, leveraging hands-on experience with campaigns, vendor management, event coordination, and content strategy to advance my career and deliver strategic impact.

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Language

English
Fluent

Work Experience

Assistant Human Resource Manager at Ficode Software Solutions Private Limited
October 6, 2022 - Present
Responsible for end-to-end HR functions including onboarding, bulk hiring, training, policy formulation, employee relations, performance appraisals, and retention strategies; developed SOPs and an employee-friendly policy book; involved in conflict resolution, risk assessment, and vendor/IT asset management as needed.
Human Resource (Talent Acquisition) at Vinove Softwares & Services Private Limited, Mohali Branch
March 21, 2022 - September 30, 2022
Led end-to-end recruitment for niche tech roles (MEAN, MERN, Full Stack, .NET, Java, Python, Front end, Back end, PHP Frameworks, QA Engineers) from sourcing to onboarding; managed pre-boarding documentation and campus drives.
Senior Human Resource Specialist at Ficode Software Solutions Private Limited, Mohali Branch
August 1, 2017 - March 17, 2022
Handled full lifecycle recruitment, campus drives, vendor coordination; led a small team; developed and published employee-friendly policy books; managed attendance data and payroll inputs; organized employee engagement activities and grievance redressal; IT asset/vendor management.
Human Resource Executive and Business Development Executive at Ambika Software Technologies
December 1, 2016 - July 1, 2017
Handled end-to-end recruitment; joining and offer letters; training and development; planning strategies for business expansion; exit interviews and reference letters; client relations; built a robust hiring database; organized employee engagement events.
Trainee Human Resource Executive at Kiran Foreign Trade Private Limited
August 1, 2016 - November 1, 2016
Prepared joining formalities (offer and appointment letters); managed admin tasks and database; conducted exit interviews and issued relieving/experience letters; supported employee engagement activities.
Branding - Branding & Digital Media Marketing at Trident Limited
February 1, 2025 - November 1, 2025
Led social media strategies, boosted follower growth by 40% across platforms, organized 8+ events, and cultivated vendor partnerships, delivering 10 major campaigns on time within budget.
Business Development Associate - Social Media Marketing at Rethink Passion
September 1, 2023 - January 1, 2024
Performed comprehensive competitive analyses, enhanced brand positioning and visibility by 15%, and engineered marketing strategies for product launches.
Digital Marketing Executive at Ficode Software Solutions
May 1, 2023 - September 1, 2023
Executed SEO strategies elevating organic search rankings, expanded website visibility and traffic, and supported targeted email campaigns and content optimization.
Digital Marketing Executive at Netsmartz
January 1, 2021 - April 1, 2023
Generated leads through LinkedIn outreach; implemented effective SEO strategies enhancing meta tags and content; improved search rankings and supported email campaigns with 10% higher retention.

Education

MBA (HR) at GNDU Regional Campus, Gurdaspur, Punjab
January 1, 2014 - January 1, 2016
BBA at Shanti Devi Arya Mahila College, Dinanagar, Punjab
January 1, 2011 - January 1, 2014
Sr. Secondary Examination (12th) at Golden Sr. Sec. School, Gurdaspur (P.S.E.B)
January 1, 2010 - January 1, 2011
Matriculation Examination (10th) at Golden Sr. Sec. School, Gurdaspur (P.S.E.B)
January 1, 2008 - January 1, 2009
Post Graduate Program - Digital Marketing at Purdue University & Simplilearn
January 1, 2022 - January 1, 2023
Master of Science (Information & Technology) at Punjabi University
January 1, 2018 - January 1, 2019
Post Graduation Diploma in Computer Applications at Punjabi University
January 1, 2017 - January 1, 2018
Bachelor of Arts at Punjabi University
January 1, 2015 - January 1, 2017
Education Marketing at Amity University
January 1, 2024 - January 1, 2026

Qualifications

Post Graduate Program - Digital Marketing
January 1, 2025 - January 1, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Healthcare, Other