I’m Daniella D’Aiuto, a casting director and studio coordinator based in London with extensive experience in model booking, talent management, and creative production. I’ve led casting for major editorials, campaigns, and short films, booking models from Elite, Select, and IMG, and collaborating with brands such as Calvin Klein, Armani Exchange, Dazed, i-D, and METAL Mag. I’m skilled in pre-production, scheduling, client liaison, and on-set coordination, delivering seamless productions that align with brand vision. I’ve delivered innovative and diverse lineups for London Fashion Week (Designer: Tolu Coker) and have been recognised by the British Fashion Council with New Wave Creative 2024. I’m passionate about building inclusive talent pools and managing end‑to‑end casting and production workflows from concept to on‑set delivery.

Daniella D'Aiuto

I’m Daniella D’Aiuto, a casting director and studio coordinator based in London with extensive experience in model booking, talent management, and creative production. I’ve led casting for major editorials, campaigns, and short films, booking models from Elite, Select, and IMG, and collaborating with brands such as Calvin Klein, Armani Exchange, Dazed, i-D, and METAL Mag. I’m skilled in pre-production, scheduling, client liaison, and on-set coordination, delivering seamless productions that align with brand vision. I’ve delivered innovative and diverse lineups for London Fashion Week (Designer: Tolu Coker) and have been recognised by the British Fashion Council with New Wave Creative 2024. I’m passionate about building inclusive talent pools and managing end‑to‑end casting and production workflows from concept to on‑set delivery.

Available to hire

I’m Daniella D’Aiuto, a casting director and studio coordinator based in London with extensive experience in model booking, talent management, and creative production. I’ve led casting for major editorials, campaigns, and short films, booking models from Elite, Select, and IMG, and collaborating with brands such as Calvin Klein, Armani Exchange, Dazed, i-D, and METAL Mag. I’m skilled in pre-production, scheduling, client liaison, and on-set coordination, delivering seamless productions that align with brand vision.

I’ve delivered innovative and diverse lineups for London Fashion Week (Designer: Tolu Coker) and have been recognised by the British Fashion Council with New Wave Creative 2024. I’m passionate about building inclusive talent pools and managing end‑to‑end casting and production workflows from concept to on‑set delivery.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Junior Casting Director & Producer (Freelance) at The Number Nine, London
January 1, 2023 - Present
Booked talent across disciplines, including photographer Joshua Woods and designers Saul Nash, Bianca Saunders, and Jawara Alleyne. Booked models and talent for editorial and campaign projects, ensuring brand alignment. Led casting research across visual, print, and digital platforms to source diverse and innovative talent. Produced detailed treatments and mood boards to support client pitches. Facilitated client meetings, managing expectations and ensuring smooth pre-production workflows.
Founder / Casting Director (Freelance) at DDSTUDIOS
January 1, 2017 - Present
Directed casting for campaigns, covers, runway shows, and fashion films with brands/publications including Calvin Klein x Crack, Armani Exchange x INDIE, METAL Mag, Dazed, i-D, and Central Saint Martins. Cast for London Fashion Week (Designer: Tolu Coker), curating diverse and innovative model lineups. Booked models from top international agencies such as Elite, Select, and IMG, ensuring high-quality representation. Managed end-to-end model booking process — scouting, shortlisting, liaising with agencies, and securing talent. Delivered creative treatments and mood boards to bring client visions to life. Coordinated teams and talent on set to ensure efficient production flow.
Design Studio Coordinator (Freelance) at Victoria & Albert Museum
January 1, 2005 - Present
Support design and production workflows within the V&A’s studio environment. Coordinate scheduling, resource allocation, and cross-team communication to ensure smooth project delivery. Assist with logistical planning, liaising with internal and external stakeholders to maintain high-quality standards. Provide creative and administrative support to the design team on active exhibitions and projects.
Communication & Engagement Coordinator at NHS CCG
January 1, 2022 - January 1, 2023
Coordinated large-scale projects, producing content and managing stakeholder engagement. Developed materials and outreach strategies tailored to diverse audiences. Enhanced organizational workflows through scheduling, diary management, and project support.
Junior Casting Director & Producer ( Freelance) at The Number Nine, London
January 1, 2023 - Present
Booked talent across disciplines, including photographer Joshua Woods and designers Saul Nash, Bianca Saunders, and Jawara Alleyne. Booked models and talent for editorial and campaign projects, ensuring brand alignment. Led casting research across visual, print, and digital platforms to source diverse and innovative talent. Produced detailed treatments and mood boards to support client pitches. Facilitated client meetings, managing expectations and ensuring smooth pre-production workflows.
Design Studio Coordinator (Freelance) at Victoria & Albert Museum
January 1, 2025 - Present
Support design and production workflows within the V&A's studio environment. Coordinate scheduling, resource allocation, and cross-team communication to ensure smooth project delivery. Assist with logistical planning, liaising with internal and external stakeholders to maintain high-quality standards. Provide creative and administrative support to the design team on active exhibitions and projects.

Education

BA Media Communications at University of the Arts London
January 11, 2030 - January 1, 2017
Digital Design Bootcamp at Creative Alliance
January 11, 2030 - April 16, 2026
A-Levels: Sociology, Media Studies, English Language & Literature at City & Islington
January 11, 2030 - April 16, 2026
GCSEs A–C (including Maths & English) at Sacred Heart Secondary School
January 11, 2030 - January 1, 2011
BA Media Communications at University of the Arts London
January 11, 2030 - January 1, 2017
Digital Design Bootcamp at Creative Alliance
January 11, 2030 - April 16, 2026
A-Levels: Sociology, Media Studies, English Lang & Lit at City & Islington
January 11, 2030 - January 1, 2013
8 GCSEs A–C (including Maths & English) at Sacred Heart Secondary School
January 11, 2030 - January 1, 2011

Qualifications

New Wave Creative (British Fashion Council)
January 1, 2024 - April 16, 2026
British Fashion Council: New Wave Creative
January 1, 2024 - April 16, 2026
Casting Director – God is Grey (short film)
January 1, 2024 - April 16, 2026

Industry Experience

Media & Entertainment, Education, Professional Services