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Hi, I'm Valentina, a bilingual marketing strategist with 10 years of hands-on experience in digital marketing, social media growth, and lead generation. I focus on data-driven strategies, high-converting content, and brand positioning to drive measurable results. Throughout my career, I've increased online engagement, grown audiences, and improved campaign efficiency through a mix of SEO, paid and organic channels, and cross-functional collaboration.…Hi, I'm Valentina, a bilingual marketing strategist with 10 years of hands-on experience in digital marketing, social media growth, and lead generation. I focus on data-driven strategies, high-converting content, and brand positioning to drive measurable results. Throughout my career, I've increased online engagement, grown audiences, and improved campaign efficiency through a mix of SEO, paid and organic channels, and cross-functional collaboration.

Valentina Yibirin

Marketing Strategist, Brand Designer, Content Designer, +2

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Hi, I'm Valentina, a bilingual marketing strategist with 10 years of hands-on experience in digital marketing, social media growth, and lead generation. I focus on data-driven strategies, high-converting content, and brand positioning to drive measurable results. Throughout my career, I've increased online engagement, grown audiences, and improved campaign efficiency through a mix of SEO, paid and organic channels, and cross-functional collaboration.…Hi, I'm Valentina, a bilingual marketing strategist with 10 years of hands-on experience in digital marketing, social media growth, and lead generation. I focus on data-driven strategies, high-converting content, and brand positioning to drive measurable results. Throughout my career, I've increased online engagement, grown audiences, and improved campaign efficiency through a mix of SEO, paid and organic channels, and cross-functional collaboration.

Available to hire

Hi, I’m Valentina, a bilingual marketing strategist with 10 years of hands-on experience in digital marketing, social media growth, and lead generation. I focus on data-driven strategies, high-converting content, and brand positioning to drive measurable results.

Throughout my career, I’ve increased online engagement, grown audiences, and improved campaign efficiency through a mix of SEO, paid and organic channels, and cross-functional collaboration.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Marketing Manager at Renault Car dealership

August 1, 2012 - Present

Developed and executed a marketing plan reallocating budget to 70% digital and 30% offline, improving campaign efficiency; Increased Instagram followers by 20% through customer-centric content strategies; Maintained lead conversion above national benchmark (7%); Led the development of the company’s website, implementing automated forms and messaging workflows; Increased site traffic by 20% through SEO and digital campaigns; Designed and executed lead generation and nurturing strategies across the customer journey; Created content strategies aligned with sales goals to boost engagement and web traffic.

Creative & Marketing Director at Blu Barque S.A.S

June 1, 2017 - June 1, 2022

Developed and executed integrated online and offline marketing campaigns, increasing overall sales by 20% year-over-year; Built and positioned the brand identity, improving brand recognition and customer engagement by 30% across digital channels; Managed supplier relationships and negotiated production processes, reducing production costs by 15% while maintaining product quality; Conducted trend research and market analysis to guide product development, contributing to a 20% increase in product sell-through; Led content strategy and production, boosting social media engagement and growing audience base.

Fashion Design Instructor at LCI College

January 1, 2013 - August 1, 2014

Taught courses in Fashion Design and Contemporary Fashion; Developed curriculum and guided students through creative and technical processes.

Creative Assistant at Exotic Luxury Handbags

January 1, 2010 - April 1, 2014

Assisted in design and production workflows, contributing to timely delivery of collections and improving production efficiency by 15%; Supported photo shoots, catalog creation, and visual content development, helping increase brand visibility and client engagement by 20%; Coordinated supplier communication and production logistics, ensuring 95% on-time delivery of materials and finished products; Participated in international exhibitions, contributing to brand exposure and new business opportunities.