Senior Digital Marketing Manager at Nova Technologies (France)

Design, launch, and manage high-impact paid acquisition campaigns on Google Ads, Microsoft Advertising, and LinkedIn; execute multi-market keyword strategies and bid optimization to reduce CPL and maximize ROI; monitor and improve campaign performance; lead global go-to-market marketing programs.

Digital Marketing Manager at Nova Technologies (Germany)

Lead the development and execution of comprehensive marketing strategies, significantly enhancing lead quality and sales pipeline; implemented targeted email marketing via HubSpot; designed paid social campaigns; led SEO strategy; built marketing funnel from scratch.

Digital Marketing Specialist at Sangfor Technologies

Optimized marketing campaigns using Google Optimize, increasing conversion rates; implemented multi-market keyword strategies and bid optimization; drove engagement through Active Campaign & HubSpot automation; tracked performance with Google Analytics tagging, improving the buyer's journey.

Digital Marketing Specialist at StorMagic US

Managed Google Ads & LinkedIn campaigns, optimizing CPC/CPA by 35% through strategic adjustments and competitor analysis. Developed and maintained Google Data Studio dashboards, enabling real-time performance analysis and data-driven decisions. Enhanced email nurture streams, resulting in a 40% increase in engagement through refined messaging and CTA optimization.

Digital Marketing Specialist at GFiS Software US

Generated over $230,000/year in value by ranking 100+ competitive terms on Google's first page, boosting targeted organic traffic. Managed quarterly budgets and improved lead quality and ROI.

Project Manager & QA Tester at VZOE Entertainment US

Directed data analysis and reporting for an app portfolio, contributing to annual revenues exceeding $1.2 million. Implemented automated testing and data scraping tools, enhancing market presence and product quality. Managed Google Analytics tagging and tracking to improve the buyer journey.